#722976
Closest named color: Purple (#800080). oklch(42% 0.143 325.6), rgb(114, 41, 118).
Aa
White text reads best on this color (9.15:1).
About this color
#722976 is a dark, vivid purple. In OKLCH its lightness is 42%, its chroma 0.143 and its hue 326°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.051 away. White text reads best on it, at 9.15:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | vivid (0.143) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.29:1 |
| White text | 9.15:1 |
Values
| HEX | #722976 |
| RGB | rgb(114, 41, 118) |
| HSL | hsl(297, 48%, 31%) |
| OKLCH | oklch(42% 0.143 325.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #722976 | 9.15:1 | AAA | Lc -94.8 | Preferred for body text |
| Black text on #722976 | 2.29:1 | Fails | Lc 13.6 | Not readable |
| #722976 text on white | 9.15:1 | AAA | Lc 90.4 | Preferred for body text |
| #722976 text on black | 2.29:1 | Fails | Lc -11.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3FA
oklch(97.2% 0.012 325.7)
-
Step 100
100
#F3E5F3
oklch(93.7% 0.024 325.8)
-
Step 200
200
#EACFEA
oklch(88.5% 0.047 326)
-
Step 300
300
#DDAEDE
oklch(80.8% 0.084 325.7)
-
Step 400
400
#CB82CD
oklch(70.8% 0.133 325.9)
-
Step 500
500
#BC5FC0
oklch(63.1% 0.17 325.8)
-
Step 600
600
#A742AC
oklch(55.6% 0.184 325.8)
-
Step 700
700
#8F3294
oklch(49% 0.173 325.7)
-
Step 800
800 (this color)
#722976
oklch(42% 0.143 325.6)
-
Step 900
900
#5E2861
oklch(37.7% 0.112 325.5)
-
Step 950
950
#371839
oklch(26.9% 0.071 325)
#722976 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1C4278 | 0.146 |
| Deuteranopia (no green cones) | #384B74 | 0.125 |
| Tritanopia (no blue cones) | #75344B | 0.083 |
| Achromatopsia (no color) | #484848 | 0.144 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #722976
#722976
oklch(42% 0.143 325.6)
- #005E18
#005E18
oklch(41.9% 0.13 145.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722976, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.051
- Rebecca Purple #663399 ΔE 0.064
- Rich Purple #720058 ΔE 0.066
- Dark Magenta #8B008B ΔE 0.069
- Velvet #750851 ΔE 0.070
- Light Eggplant #894585 ΔE 0.081
- Warm Purple #952E8F ΔE 0.081
- Grape Purple #5D1451 ΔE 0.083
Use #722976 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.