#72296C
Closest named color: Rich Purple (#720058). oklch(41.4% 0.134 331), rgb(114, 41, 108).
Aa
White text reads best on this color (9.33:1).
About this color
#72296C is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.134 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.057 away. White text reads best on it, at 9.33:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.134) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.24:1 |
| White text | 9.33:1 |
Values
| HEX | #72296C |
| RGB | rgb(114, 41, 108) |
| HSL | hsl(305, 47%, 30%) |
| OKLCH | oklch(41.4% 0.134 331) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72296C | 9.33:1 | AAA | Lc -95.3 | Preferred for body text |
| Black text on #72296C | 2.24:1 | Fails | Lc 13.1 | Not readable |
| #72296C text on white | 9.33:1 | AAA | Lc 90.9 | Preferred for body text |
| #72296C text on black | 2.24:1 | Fails | Lc -11.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F1
oklch(93.6% 0.022 330.3)
-
Step 200
200
#EBCFE6
oklch(88.5% 0.044 331.9)
-
Step 300
300
#DFAFD8
oklch(81% 0.078 331.3)
-
Step 400
400
#CD83C4
oklch(70.8% 0.124 331.2)
-
Step 500
500
#BE60B5
oklch(63% 0.16 331)
-
Step 600
600
#A944A1
oklch(55.5% 0.173 330.8)
-
Step 700
700
#91358A
oklch(49.1% 0.161 330.8)
-
Step 800
800 (this color)
#72296C
oklch(41.4% 0.134 331)
-
Step 900
900
#60295B
oklch(37.8% 0.105 331)
-
Step 950
950
#381935
oklch(27% 0.065 330.9)
#72296C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #25406E | 0.138 |
| Deuteranopia (no green cones) | #3D4A6A | 0.120 |
| Tritanopia (no blue cones) | #763046 | 0.072 |
| Achromatopsia (no color) | #474747 | 0.135 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72296C
#72296C
oklch(41.4% 0.134 331)
- #005C29
#005C29
oklch(41.5% 0.112 150.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72296C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.057
- Velvet #750851 ΔE 0.057
- Purple #800080 ΔE 0.061
- Red Purple #820747 ΔE 0.073
- Grape Purple #5D1451 ΔE 0.074
- Dark Magenta #8B008B ΔE 0.079
- Rebecca Purple #663399 ΔE 0.079
- Wine #80013F ΔE 0.083
Use #72296C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.