#72295E
Closest named color: Velvet (#750851). oklch(40.7% 0.122 339.9), rgb(114, 41, 94).
Aa
White text reads best on this color (9.57:1).
About this color
#72295E is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.122 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.046 away. White text reads best on it, at 9.57:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.122) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.19:1 |
| White text | 9.57:1 |
Values
| HEX | #72295E |
| RGB | rgb(114, 41, 94) |
| HSL | hsl(316, 47%, 30%) |
| OKLCH | oklch(40.7% 0.122 339.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72295E | 9.57:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #72295E | 2.19:1 | Fails | Lc 12.4 | Not readable |
| #72295E text on white | 9.57:1 | AAA | Lc 91.5 | Preferred for body text |
| #72295E text on black | 2.19:1 | Fails | Lc -10.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F4E5EE
oklch(93.6% 0.02 340.7)
-
Step 200
200
#ECCFE1
oklch(88.4% 0.04 340.3)
-
Step 300
300
#E1AFCF
oklch(80.9% 0.071 340.2)
-
Step 400
400
#D084B7
oklch(70.8% 0.114 340.1)
-
Step 500
500
#C262A5
oklch(63.1% 0.147 340)
-
Step 600
600
#AD4790
oklch(55.7% 0.158 340.1)
-
Step 700
700
#94387B
oklch(49.2% 0.147 339.7)
-
Step 800
800 (this color)
#72295E
oklch(40.7% 0.122 339.9)
-
Step 900
900
#612B51
oklch(37.7% 0.094 340)
-
Step 950
950
#391930
oklch(26.9% 0.061 338.9)
#72295E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2D3E60 | 0.130 |
| Deuteranopia (no green cones) | #43495C | 0.114 |
| Tritanopia (no blue cones) | #792B3F | 0.057 |
| Achromatopsia (no color) | #454545 | 0.123 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72295E
#72295E
oklch(40.7% 0.122 339.9)
- #005838
#005838
oklch(40.6% 0.091 160.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72295E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.046
- Rich Purple #720058 ΔE 0.052
- Red Purple #820747 ΔE 0.056
- Wine #80013F ΔE 0.065
- Grape Purple #5D1451 ΔE 0.066
- Merlot #730039 ΔE 0.071
- Mulberry #920A4E ΔE 0.072
- Brownish Purple #76424E ΔE 0.075
Use #72295E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.