#722935

Closest named color: Purple Brown (#673A3F). oklch(39.1% 0.103 13.3), rgb(114, 41, 53).

Aa

White text reads best on this color (10.07:1).

About this color

#722935 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.103 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.042 away. White text reads best on it, at 10.07:1.

Hue familyReds
Lightnessdark (39%)
Chromamoderately saturated (0.103)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.08:1
White text10.07:1

Values

HEX#722935
RGBrgb(114, 41, 53)
HSLhsl(350, 47%, 30%)
OKLCHoklch(39.1% 0.103 13.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #722935 10.07:1 AAA Lc -96.9 Preferred for body text
Black text on #722935 2.08:1 Fails Lc 11.2 Not readable
#722935 text on white 10.07:1 AAA Lc 92.7 Preferred for body text
#722935 text on black 2.08:1 Fails Lc -9.7 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F9E4E5

    oklch(93.6% 0.023 14.3)

  3. Step 200

    200

    #F4CED1

    oklch(88.5% 0.043 12.6)

  4. Step 300

    300

    #EEACB2

    oklch(80.8% 0.078 12.9)

  5. Step 400

    400

    #E27E8A

    oklch(70.6% 0.124 13.1)

  6. Step 500

    500

    #D75A6D

    oklch(63.1% 0.158 13.5)

  7. Step 600

    600

    #C23A55

    oklch(55.5% 0.172 13.3)

  8. Step 700

    700

    #A72B46

    oklch(49% 0.16 13)

  9. Step 800

    800

    #882639

    oklch(42.7% 0.132 13.6)

  10. Step 900

    900 (this color)

    #722935

    oklch(39.1% 0.103 13.3)

  11. Step 950

    950

    #41171D

    oklch(27.1% 0.065 13.8)

Export this scale for Tailwind in the Tailwind colors tool

#722935 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3A39350.113
Deuteranopia (no green cones)#4C47330.104
Tritanopia (no blue cones)#7C1E2E0.025
Achromatopsia (no color)#4242420.104

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #722935

    #722935

    oklch(39.1% 0.103 13.3)

  • #00504F

    #00504F

    oklch(39% 0.067 193.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #722935

    #722935

    oklch(39.1% 0.103 13.3)

  • #6A2B53

    #6A2B53

    oklch(39.2% 0.103 344)

  • #712F0E

    #712F0E

    oklch(39.2% 0.103 43.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #722935

    #722935

    oklch(39.1% 0.103 13.3)

  • #005338

    #005338

    oklch(39.1% 0.084 163)

  • #004D62

    #004D62

    oklch(39% 0.073 223.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #722935

    #722935

    oklch(39.1% 0.103 13.3)

  • #2E500A

    #2E500A

    oklch(39% 0.103 132.9)

  • #15467B

    #15467B

    oklch(39.2% 0.104 253.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #722935

    #722935

    oklch(39.1% 0.103 13.3)

  • #4E4700

    #4E4700

    oklch(39.3% 0.083 103.1)

  • #00504F

    #00504F

    oklch(39% 0.067 193.3)

  • #3F3B7A

    #3F3B7A

    oklch(39% 0.104 283.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722935, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #722935 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.