#72276B
Closest named color: Rich Purple (#720058). oklch(41.1% 0.136 331.6), rgb(114, 39, 107).
Aa
White text reads best on this color (9.46:1).
About this color
#72276B is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.136 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.053 away. White text reads best on it, at 9.46:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.136) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.21:1 |
| White text | 9.46:1 |
Values
| HEX | #72276B |
| RGB | rgb(114, 39, 107) |
| HSL | hsl(306, 49%, 30%) |
| OKLCH | oklch(41.1% 0.136 331.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72276B | 9.46:1 | AAA | Lc -95.5 | Preferred for body text |
| Black text on #72276B | 2.21:1 | Fails | Lc 12.8 | Not readable |
| #72276B text on white | 9.46:1 | AAA | Lc 91.2 | Preferred for body text |
| #72276B text on black | 2.21:1 | Fails | Lc -11.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E5F1
oklch(93.7% 0.023 332.4)
-
Step 200
200
#EBCFE6
oklch(88.5% 0.044 331.9)
-
Step 300
300
#E0AED8
oklch(80.9% 0.08 331.8)
-
Step 400
400
#CE82C4
oklch(70.7% 0.126 331.6)
-
Step 500
500
#C05FB5
oklch(63.1% 0.163 331.7)
-
Step 600
600
#AB43A1
oklch(55.7% 0.176 331.6)
-
Step 700
700
#92338A
oklch(49% 0.165 331.3)
-
Step 800
800 (this color)
#72276B
oklch(41.1% 0.136 331.6)
-
Step 900
900
#60295A
oklch(37.7% 0.104 331.7)
-
Step 950
950
#391935
oklch(27.2% 0.066 332.1)
#72276B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #233F6D | 0.142 |
| Deuteranopia (no green cones) | #3C4A69 | 0.124 |
| Tritanopia (no blue cones) | #772E45 | 0.072 |
| Achromatopsia (no color) | #464646 | 0.137 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72276B
#72276B
oklch(41.1% 0.136 331.6)
- #005B2A
#005B2A
oklch(41.2% 0.11 151.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72276B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.053
- Velvet #750851 ΔE 0.054
- Purple #800080 ΔE 0.059
- Red Purple #820747 ΔE 0.071
- Grape Purple #5D1451 ΔE 0.071
- Dark Magenta #8B008B ΔE 0.079
- Wine #80013F ΔE 0.081
- Rebecca Purple #663399 ΔE 0.081
Use #72276B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.