#722767
Closest named color: Velvet (#750851). oklch(40.9% 0.132 334), rgb(114, 39, 103).
Aa
White text reads best on this color (9.53:1).
About this color
#722767 is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.132 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Velvet (#750851), ΔE 0.049 away. White text reads best on it, at 9.53:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.132) |
| Temperature | in between |
| Nearest name | Velvet (#750851) |
| Black text | 2.20:1 |
| White text | 9.53:1 |
Values
| HEX | #722767 |
| RGB | rgb(114, 39, 103) |
| HSL | hsl(309, 49%, 30%) |
| OKLCH | oklch(40.9% 0.132 334) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #722767 | 9.53:1 | AAA | Lc -95.7 | Preferred for body text |
| Black text on #722767 | 2.20:1 | Fails | Lc 12.6 | Not readable |
| #722767 text on white | 9.53:1 | AAA | Lc 91.4 | Preferred for body text |
| #722767 text on black | 2.20:1 | Fails | Lc -11.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F4E5F0
oklch(93.7% 0.022 334.9)
-
Step 200
200
#ECCFE5
oklch(88.5% 0.043 334.3)
-
Step 300
300
#E0AED5
oklch(80.8% 0.077 334.2)
-
Step 400
400
#CF82C0
oklch(70.7% 0.124 334.2)
-
Step 500
500
#C160B0
oklch(63.1% 0.158 334.3)
-
Step 600
600
#AC439C
oklch(55.6% 0.173 334.1)
-
Step 700
700
#933485
oklch(49% 0.16 334)
-
Step 800
800 (this color)
#722767
oklch(40.9% 0.132 334)
-
Step 900
900
#612958
oklch(37.8% 0.103 334)
-
Step 950
950
#391933
oklch(27% 0.064 334.7)
#722767 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #263E69 | 0.139 |
| Deuteranopia (no green cones) | #3E4965 | 0.121 |
| Tritanopia (no blue cones) | #772C43 | 0.067 |
| Achromatopsia (no color) | #454545 | 0.134 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #722767
#722767
oklch(40.9% 0.132 334)
- #005A2F
#005A2F
oklch(41% 0.103 154)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722767, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.049
- Rich Purple #720058 ΔE 0.050
- Purple #800080 ΔE 0.064
- Red Purple #820747 ΔE 0.065
- Grape Purple #5D1451 ΔE 0.068
- Wine #80013F ΔE 0.075
- Mulberry #920A4E ΔE 0.079
- Merlot #730039 ΔE 0.082
Use #722767 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.