#722666
Closest named color: Velvet (#750851). oklch(40.7% 0.133 334.5), rgb(114, 38, 102).
Aa
White text reads best on this color (9.61:1).
About this color
#722666 is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.133 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Velvet (#750851), ΔE 0.047 away. White text reads best on it, at 9.61:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.133) |
| Temperature | in between |
| Nearest name | Velvet (#750851) |
| Black text | 2.18:1 |
| White text | 9.61:1 |
Values
| HEX | #722666 |
| RGB | rgb(114, 38, 102) |
| HSL | hsl(309, 50%, 30%) |
| OKLCH | oklch(40.7% 0.133 334.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #722666 | 9.61:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #722666 | 2.18:1 | Fails | Lc 12.4 | Not readable |
| #722666 text on white | 9.61:1 | AAA | Lc 91.5 | Preferred for body text |
| #722666 text on black | 2.18:1 | Fails | Lc -10.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F4E5F0
oklch(93.7% 0.022 334.9)
-
Step 200
200
#ECCFE5
oklch(88.5% 0.043 334.3)
-
Step 300
300
#E1AED5
oklch(80.9% 0.078 334.8)
-
Step 400
400
#D082C0
oklch(70.8% 0.124 334.6)
-
Step 500
500
#C15FB0
oklch(63% 0.16 334.3)
-
Step 600
600
#AC439B
oklch(55.5% 0.172 334.5)
-
Step 700
700
#943485
oklch(49.2% 0.16 334.4)
-
Step 800
800 (this color)
#722666
oklch(40.7% 0.133 334.5)
-
Step 900
900
#612957
oklch(37.7% 0.102 334.7)
-
Step 950
950
#391933
oklch(27% 0.064 334.7)
#722666 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #253E68 | 0.141 |
| Deuteranopia (no green cones) | #3E4964 | 0.123 |
| Tritanopia (no blue cones) | #772B42 | 0.067 |
| Achromatopsia (no color) | #454545 | 0.134 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #722666
#722666
oklch(40.7% 0.133 334.5)
- #00592F
#00592F
oklch(40.7% 0.102 154.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722666, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.047
- Rich Purple #720058 ΔE 0.048
- Red Purple #820747 ΔE 0.064
- Purple #800080 ΔE 0.064
- Grape Purple #5D1451 ΔE 0.066
- Wine #80013F ΔE 0.073
- Mulberry #920A4E ΔE 0.078
- Merlot #730039 ΔE 0.080
Use #722666 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.