#722368
Closest named color: Rich Purple (#720058). oklch(40.5% 0.139 333.3), rgb(114, 35, 104).
Aa
White text reads best on this color (9.74:1).
About this color
#722368 is a dark, moderately saturated purple. In OKLCH its lightness is 40%, its chroma 0.139 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.045 away. White text reads best on it, at 9.74:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.139) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.15:1 |
| White text | 9.74:1 |
Values
| HEX | #722368 |
| RGB | rgb(114, 35, 104) |
| HSL | hsl(308, 53%, 29%) |
| OKLCH | oklch(40.5% 0.139 333.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #722368 | 9.74:1 | AAA | Lc -96.1 | Preferred for body text |
| Black text on #722368 | 2.15:1 | Fails | Lc 12.2 | Not readable |
| #722368 text on white | 9.74:1 | AAA | Lc 91.8 | Preferred for body text |
| #722368 text on black | 2.15:1 | Fails | Lc -10.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E4F1
oklch(93.5% 0.024 331.9)
-
Step 200
200
#ECCFE6
oklch(88.5% 0.044 333)
-
Step 300
300
#E1ADD7
oklch(80.8% 0.082 333.1)
-
Step 400
400
#D080C3
oklch(70.6% 0.131 333)
-
Step 500
500
#C25DB3
oklch(63% 0.166 333.3)
-
Step 600
600
#AD409F
oklch(55.5% 0.18 333.1)
-
Step 700
700
#953188
oklch(49.2% 0.168 333.4)
-
Step 800
800 (this color)
#722368
oklch(40.5% 0.139 333.3)
-
Step 900
900
#62275A
oklch(37.7% 0.109 333)
-
Step 950
950
#3A1834
oklch(27.1% 0.068 334.4)
#722368 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #213D6A | 0.148 |
| Deuteranopia (no green cones) | #3C4866 | 0.127 |
| Tritanopia (no blue cones) | #772A42 | 0.072 |
| Achromatopsia (no color) | #444444 | 0.140 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #722368
#722368
oklch(40.5% 0.139 333.3)
- #00582D
#00582D
oklch(40.4% 0.103 153.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #722368, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.045
- Velvet #750851 ΔE 0.046
- Purple #800080 ΔE 0.058
- Grape Purple #5D1451 ΔE 0.065
- Red Purple #820747 ΔE 0.066
- Wine #80013F ΔE 0.075
- Dark Magenta #8B008B ΔE 0.080
- Mulberry #920A4E ΔE 0.080
Use #722368 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.