#721D61

Closest named color: Rich Purple (#720058). oklch(39.5% 0.142 337.2), rgb(114, 29, 97).

Aa

White text reads best on this color (10.17:1).

About this color

#721D61 is a dark, vivid purple. In OKLCH its lightness is 39%, its chroma 0.142 and its hue 337°. Its hue sits on the warm side of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.032 away. White text reads best on it, at 10.17:1.

Hue familyPurples
Lightnessdark (39%)
Chromavivid (0.142)
Temperaturewarm
Nearest nameRich Purple (#720058)
Black text2.06:1
White text10.17:1

Values

HEX#721D61
RGBrgb(114, 29, 97)
HSLhsl(312, 59%, 28%)
OKLCHoklch(39.5% 0.142 337.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #721D61 10.17:1 AAA Lc -96.8 Preferred for body text
Black text on #721D61 2.06:1 Fails Lc 11.3 Not readable
#721D61 text on white 10.17:1 AAA Lc 92.6 Preferred for body text
#721D61 text on black 2.06:1 Fails Lc -9.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF2F9

    oklch(97.1% 0.014 336.1)

  2. Step 100

    100

    #F8E2F1

    oklch(93.5% 0.031 337.3)

  3. Step 200

    200

    #F4CBE7

    oklch(88.5% 0.059 337.8)

  4. Step 300

    300

    #EDA6D9

    oklch(80.9% 0.106 337.3)

  5. Step 400

    400

    #E172C6

    oklch(70.7% 0.17 337.3)

  6. Step 500

    500

    #D545B8

    oklch(63.1% 0.217 336.9)

  7. Step 600

    600

    #C014A3

    oklch(55.5% 0.235 337.2)

  8. Step 700

    700

    #A5008B

    oklch(49.1% 0.216 337.3)

  9. Step 800

    800

    #870972

    oklch(42.8% 0.182 337.2)

  10. Step 900

    900 (this color)

    #721D61

    oklch(39.5% 0.142 337.2)

  11. Step 950

    950

    #401036

    oklch(27% 0.09 337.1)

Export this scale for Tailwind in the Tailwind colors tool

#721D61 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1F39630.155
Deuteranopia (no green cones)#3C465F0.133
Tritanopia (no blue cones)#78223C0.069
Achromatopsia (no color)#4141410.143

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #721D61

    #721D61

    oklch(39.5% 0.142 337.2)

  • #005531

    #005531

    oklch(39.6% 0.094 156.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #721D61

    #721D61

    oklch(39.5% 0.142 337.2)

  • #5B2A80

    #5B2A80

    oklch(39.6% 0.141 307.3)

  • #7F1439

    #7F1439

    oklch(39.4% 0.142 6.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #721D61

    #721D61

    oklch(39.5% 0.142 337.2)

  • #375000

    #375000

    oklch(39.6% 0.103 127.4)

  • #00524D

    #00524D

    oklch(39.5% 0.069 187.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #721D61

    #721D61

    oklch(39.5% 0.142 337.2)

  • #534600

    #534600

    oklch(39.6% 0.082 97)

  • #004F5F

    #004F5F

    oklch(39.4% 0.071 217.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #721D61

    #721D61

    oklch(39.5% 0.142 337.2)

  • #653B00

    #653B00

    oklch(39.4% 0.088 66.4)

  • #005531

    #005531

    oklch(39.6% 0.094 156.9)

  • #00497B

    #00497B

    oklch(39.5% 0.105 247.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #721D61, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #721D61 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.