#721969
Closest named color: Rich Purple (#720058). oklch(39.6% 0.152 332.6), rgb(114, 25, 105).
Aa
White text reads best on this color (10.20:1).
About this color
#721969 is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.152 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.035 away. White text reads best on it, at 10.20:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.152) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.05:1 |
| White text | 10.20:1 |
Values
| HEX | #721969 |
| RGB | rgb(114, 25, 105) |
| HSL | hsl(306, 64%, 27%) |
| OKLCH | oklch(39.6% 0.152 332.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #721969 | 10.20:1 | AAA | Lc -96.8 | Preferred for body text |
| Black text on #721969 | 2.05:1 | Fails | Lc 11.4 | Not readable |
| #721969 text on white | 10.20:1 | AAA | Lc 92.6 | Preferred for body text |
| #721969 text on black | 2.05:1 | Fails | Lc -9.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2FA
oklch(97.1% 0.015 332.2)
-
Step 100
100
#F8E2F4
oklch(93.6% 0.034 331.9)
-
Step 200
200
#F3CAEC
oklch(88.4% 0.064 331.9)
-
Step 300
300
#EDA5E1
oklch(81% 0.114 332.6)
-
Step 400
400
#E16FD1
oklch(70.7% 0.183 332.9)
-
Step 500
500
#D53EC5
oklch(63.1% 0.234 332.6)
-
Step 600
600
#BF00B0
oklch(55.6% 0.25 332.7)
-
Step 700
700
#A20095
oklch(49.2% 0.221 332.8)
-
Step 800
800
#85007B
oklch(42.6% 0.192 332.4)
-
Step 900
900 (this color)
#721969
oklch(39.6% 0.152 332.6)
-
Step 950
950
#400E3A
oklch(27% 0.096 333.1)
#721969 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #14396B | 0.166 |
| Deuteranopia (no green cones) | #374567 | 0.139 |
| Tritanopia (no blue cones) | #77233F | 0.080 |
| Achromatopsia (no color) | #414141 | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #721969
#721969
oklch(39.6% 0.152 332.6)
- #00562A
#00562A
oklch(39.7% 0.103 152.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #721969, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.035
- Velvet #750851 ΔE 0.042
- Purple #800080 ΔE 0.050
- Grape Purple #5D1451 ΔE 0.060
- Red Purple #820747 ΔE 0.068
- Dark Magenta #8B008B ΔE 0.075
- Wine #80013F ΔE 0.077
- Merlot #730039 ΔE 0.081
Use #721969 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.