#72176E
Closest named color: Rich Purple (#720058). oklch(39.7% 0.159 330), rgb(114, 23, 110).
Aa
White text reads best on this color (10.17:1).
About this color
#72176E is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.159 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.041 away. White text reads best on it, at 10.17:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.159) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.06:1 |
| White text | 10.17:1 |
Values
| HEX | #72176E |
| RGB | rgb(114, 23, 110) |
| HSL | hsl(303, 66%, 27%) |
| OKLCH | oklch(39.7% 0.159 330) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72176E | 10.17:1 | AAA | Lc -96.6 | Preferred for body text |
| Black text on #72176E | 2.06:1 | Fails | Lc 11.5 | Not readable |
| #72176E text on white | 10.17:1 | AAA | Lc 92.4 | Preferred for body text |
| #72176E text on black | 2.06:1 | Fails | Lc -10.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2FB
oklch(97.1% 0.016 328.8)
-
Step 100
100
#F8E2F5
oklch(93.6% 0.035 330.2)
-
Step 200
200
#F3CAEE
oklch(88.5% 0.066 330.2)
-
Step 300
300
#ECA4E5
oklch(80.8% 0.119 330)
-
Step 400
400
#E06ED8
oklch(70.8% 0.19 330.1)
-
Step 500
500
#D43ACD
oklch(63.1% 0.243 330)
-
Step 600
600
#BD00B7
oklch(55.7% 0.254 330.1)
-
Step 700
700
#A0009B
oklch(49.2% 0.224 330)
-
Step 800
800
#840080
oklch(42.8% 0.195 330)
-
Step 900
900 (this color)
#72176E
oklch(39.7% 0.159 330)
-
Step 950
950
#3F0D3D
oklch(26.9% 0.1 329.6)
#72176E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #093970 | 0.173 |
| Deuteranopia (no green cones) | #33456C | 0.144 |
| Tritanopia (no blue cones) | #762442 | 0.085 |
| Achromatopsia (no color) | #414141 | 0.160 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72176E
#72176E
oklch(39.7% 0.159 330)
- #005624
#005624
oklch(39.6% 0.109 150)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72176E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.041
- Purple #800080 ΔE 0.043
- Velvet #750851 ΔE 0.050
- Grape Purple #5D1451 ΔE 0.065
- Dark Magenta #8B008B ΔE 0.069
- Red Purple #820747 ΔE 0.076
- Rebecca Purple #663399 ΔE 0.085
- Wine #80013F ΔE 0.085
Use #72176E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.