#720C58
Closest named color: Rich Purple (#720058). oklch(37.7% 0.152 341.7), rgb(114, 12, 88).
Aa
White text reads best on this color (11.00:1).
About this color
#720C58 is a dark, vivid purple. In OKLCH its lightness is 38%, its chroma 0.152 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.010 away. White text reads best on it, at 11.00:1.
| Hue family | Purples |
| Lightness | dark (38%) |
| Chroma | vivid (0.152) |
| Temperature | warm |
| Nearest name | Rich Purple (#720058) |
| Black text | 1.90:1 |
| White text | 11.00:1 |
Values
| HEX | #720C58 |
| RGB | rgb(114, 12, 88) |
| HSL | hsl(315, 81%, 25%) |
| OKLCH | oklch(37.7% 0.152 341.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #720C58 | 11.00:1 | AAA | Lc -98.0 | Preferred for body text |
| Black text on #720C58 | 1.90:1 | Fails | Lc 10.0 | Not readable |
| #720C58 text on white | 11.00:1 | AAA | Lc 93.9 | Preferred for body text |
| #720C58 text on black | 1.90:1 | Fails | Lc -8.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F8
oklch(97.1% 0.014 343.2)
-
Step 100
100
#FAE2F0
oklch(93.6% 0.032 341.8)
-
Step 200
200
#F8C9E5
oklch(88.5% 0.064 342)
-
Step 300
300
#F3A3D6
oklch(80.9% 0.114 341.3)
-
Step 400
400
#EA6CC1
oklch(70.8% 0.183 341.7)
-
Step 500
500
#DF37B1
oklch(63.1% 0.234 341.6)
-
Step 600
600
#C6009A
oklch(55.6% 0.24 341.6)
-
Step 700
700
#A80082
oklch(49.2% 0.212 341.7)
-
Step 800
800
#8B006B
oklch(42.8% 0.184 341.7)
-
Step 900
900 (this color)
#720C58
oklch(37.7% 0.152 341.7)
-
Step 950
950
#430C34
oklch(27% 0.096 341.1)
#720C58 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #19325A | 0.171 |
| Deuteranopia (no green cones) | #3A4256 | 0.147 |
| Tritanopia (no blue cones) | #7A0F33 | 0.069 |
| Achromatopsia (no color) | #3C3C3C | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #720C58
#720C58
oklch(37.7% 0.152 341.7)
- #004F33
#004F33
oklch(37.8% 0.084 161.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #720C58, closest first.
No curated palette has a color within ΔE 0.04 of #720C58.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.010
- Velvet #750851 ΔE 0.014
- Grape Purple #5D1451 ΔE 0.046
- Red Purple #820747 ΔE 0.048
- Merlot #730039 ΔE 0.052
- Wine #80013F ΔE 0.054
- Purple #800080 ΔE 0.072
- Mulberry #920A4E ΔE 0.075
Use #720C58 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.