#712F40

Closest named color: Purple Brown (#673A3F). oklch(40.2% 0.095 6.2), rgb(113, 47, 64).

Aa

White text reads best on this color (9.62:1).

About this color

#712F40 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.095 and its hue 6°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.032 away. White text reads best on it, at 9.62:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.095)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.18:1
White text9.62:1

Values

HEX#712F40
RGBrgb(113, 47, 64)
HSLhsl(345, 41%, 31%)
OKLCHoklch(40.2% 0.095 6.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #712F40 9.62:1 AAA Lc -96.1 Preferred for body text
Black text on #712F40 2.18:1 Fails Lc 12.1 Not readable
#712F40 text on white 9.62:1 AAA Lc 91.8 Preferred for body text
#712F40 text on black 2.18:1 Fails Lc -10.6 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF3F4

    oklch(97.1% 0.01 9.5)

  2. Step 100

    100

    #F7E4E8

    oklch(93.5% 0.021 3.1)

  3. Step 200

    200

    #F1CFD5

    oklch(88.5% 0.039 5.9)

  4. Step 300

    300

    #EAAEB9

    oklch(80.9% 0.071 6.6)

  5. Step 400

    400

    #DC8195

    oklch(70.6% 0.114 6.3)

  6. Step 500

    500

    #D05F7B

    oklch(63.1% 0.145 6.6)

  7. Step 600

    600

    #BB4265

    oklch(55.6% 0.158 6.1)

  8. Step 700

    700

    #A13353

    oklch(49.2% 0.146 6.7)

  9. Step 800

    800

    #832B44

    oklch(42.7% 0.122 6.5)

  10. Step 900

    900 (this color)

    #712F40

    oklch(40.2% 0.095 6.2)

  11. Step 950

    950

    #3E1822

    oklch(27% 0.061 5.5)

Export this scale for Tailwind in the Tailwind colors tool

#712F40 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3C3D400.104
Deuteranopia (no green cones)#4D4A3F0.096
Tritanopia (no blue cones)#7A28350.024
Achromatopsia (no color)#4545450.095

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #712F40

    #712F40

    oklch(40.2% 0.095 6.2)

  • #00544E

    #00544E

    oklch(40.1% 0.07 186.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #712F40

    #712F40

    oklch(40.2% 0.095 6.2)

  • #67325B

    #67325B

    oklch(40.2% 0.094 336.4)

  • #723221

    #723221

    oklch(40.1% 0.095 35.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #712F40

    #712F40

    oklch(40.2% 0.095 6.2)

  • #055732

    #055732

    oklch(40.3% 0.095 156.2)

  • #005161

    #005161

    oklch(40.1% 0.072 217)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #712F40

    #712F40

    oklch(40.2% 0.095 6.2)

  • #3B510C

    #3B510C

    oklch(40.2% 0.095 126.4)

  • #0F4B78

    #0F4B78

    oklch(40.1% 0.096 246.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #712F40

    #712F40

    oklch(40.2% 0.095 6.2)

  • #554700

    #554700

    oklch(40% 0.082 96.2)

  • #00544E

    #00544E

    oklch(40.1% 0.07 186.5)

  • #3B427A

    #3B427A

    oklch(40.2% 0.094 276)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #712F40, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #712F40 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.