#712C3F
Closest named color: Purple Brown (#673A3F). oklch(39.7% 0.099 5.6), rgb(113, 44, 63).
Aa
White text reads best on this color (9.83:1).
About this color
#712C3F is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.099 and its hue 6°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.038 away. White text reads best on it, at 9.83:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.099) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.13:1 |
| White text | 9.83:1 |
Values
| HEX | #712C3F |
| RGB | rgb(113, 44, 63) |
| HSL | hsl(343, 44%, 31%) |
| OKLCH | oklch(39.7% 0.099 5.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #712C3F | 9.83:1 | AAA | Lc -96.5 | Preferred for body text |
| Black text on #712C3F | 2.13:1 | Fails | Lc 11.7 | Not readable |
| #712C3F text on white | 9.83:1 | AAA | Lc 92.3 | Preferred for body text |
| #712C3F text on black | 2.13:1 | Fails | Lc -10.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F8E4E8
oklch(93.6% 0.022 3.8)
-
Step 200
200
#F2CED5
oklch(88.4% 0.041 4.8)
-
Step 300
300
#EBADB9
oklch(80.9% 0.074 6)
-
Step 400
400
#DE8096
oklch(70.7% 0.118 5.5)
-
Step 500
500
#D25C7C
oklch(63% 0.152 5.5)
-
Step 600
600
#BE3E65
oklch(55.7% 0.166 5.7)
-
Step 700
700
#A32F54
oklch(49.1% 0.154 5.6)
-
Step 800
800
#842845
oklch(42.6% 0.127 5.1)
-
Step 900
900 (this color)
#712C3F
oklch(39.7% 0.099 5.6)
-
Step 950
950
#3F1722
oklch(27% 0.064 5.1)
#712C3F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393B3F | 0.111 |
| Deuteranopia (no green cones) | #4B483D | 0.101 |
| Tritanopia (no blue cones) | #7B2433 | 0.027 |
| Achromatopsia (no color) | #434343 | 0.100 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #712C3F
#712C3F
oklch(39.7% 0.099 5.6)
- #00534C
#00534C
oklch(39.8% 0.07 185.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #712C3F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.038
- Brownish Purple #76424E ΔE 0.055
- Bordeaux #7B002C ΔE 0.057
- Wine Red #7B0323 ΔE 0.058
- Wine #80013F ΔE 0.058
- Red Purple #820747 ΔE 0.060
- Merlot #730039 ΔE 0.061
- Red Wine #8C0034 ΔE 0.066
Use #712C3F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.