#712C36

Closest named color: Purple Brown (#673A3F). oklch(39.4% 0.098 13.9), rgb(113, 44, 54).

Aa

White text reads best on this color (9.92:1).

About this color

#712C36 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.098 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.036 away. White text reads best on it, at 9.92:1.

Hue familyReds
Lightnessdark (39%)
Chromamoderately saturated (0.098)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.11:1
White text9.92:1

Values

HEX#712C36
RGBrgb(113, 44, 54)
HSLhsl(351, 44%, 31%)
OKLCHoklch(39.4% 0.098 13.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #712C36 9.92:1 AAA Lc -96.7 Preferred for body text
Black text on #712C36 2.11:1 Fails Lc 11.5 Not readable
#712C36 text on white 9.92:1 AAA Lc 92.5 Preferred for body text
#712C36 text on black 2.11:1 Fails Lc -10.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F8E4E5

    oklch(93.5% 0.022 14.1)

  3. Step 200

    200

    #F3CFD1

    oklch(88.6% 0.041 14.2)

  4. Step 300

    300

    #ECAEB2

    oklch(80.9% 0.073 14.5)

  5. Step 400

    400

    #E0818A

    oklch(70.8% 0.117 14.4)

  6. Step 500

    500

    #D45D6E

    oklch(63.1% 0.15 13.7)

  7. Step 600

    600

    #BF3F56

    oklch(55.6% 0.163 13.7)

  8. Step 700

    700

    #A43046

    oklch(49% 0.151 13.8)

  9. Step 800

    800

    #86293A

    oklch(42.7% 0.127 13.6)

  10. Step 900

    900 (this color)

    #712C36

    oklch(39.4% 0.098 13.9)

  11. Step 950

    950

    #3F181D

    oklch(27% 0.061 14.2)

Export this scale for Tailwind in the Tailwind colors tool

#712C36 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3B3A360.107
Deuteranopia (no green cones)#4D48340.099
Tritanopia (no blue cones)#7B22300.025
Achromatopsia (no color)#4343430.098

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #712C36

    #712C36

    oklch(39.4% 0.098 13.9)

  • #005151

    #005151

    oklch(39.4% 0.067 194.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #712C36

    #712C36

    oklch(39.4% 0.098 13.9)

  • #692E53

    #692E53

    oklch(39.5% 0.097 344)

  • #703113

    #703113

    oklch(39.4% 0.099 43.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #712C36

    #712C36

    oklch(39.4% 0.098 13.9)

  • #00543A

    #00543A

    oklch(39.5% 0.084 164.1)

  • #004E63

    #004E63

    oklch(39.4% 0.074 223.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #712C36

    #712C36

    oklch(39.4% 0.098 13.9)

  • #2F5113

    #2F5113

    oklch(39.5% 0.098 133.9)

  • #1B4779

    #1B4779

    oklch(39.5% 0.098 253.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #712C36

    #712C36

    oklch(39.4% 0.098 13.9)

  • #4E4800

    #4E4800

    oklch(39.5% 0.083 104.1)

  • #005151

    #005151

    oklch(39.4% 0.067 194.8)

  • #413D78

    #413D78

    oklch(39.5% 0.097 284.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #712C36, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #712C36 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.