#712539
Closest named color: Bordeaux (#7B002C). oklch(38.5% 0.108 7.7), rgb(113, 37, 57).
Aa
White text reads best on this color (10.36:1).
About this color
#712539 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.108 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Bordeaux (#7B002C), ΔE 0.043 away. White text reads best on it, at 10.36:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.108) |
| Temperature | warm |
| Nearest name | Bordeaux (#7B002C) |
| Black text | 2.02:1 |
| White text | 10.36:1 |
Values
| HEX | #712539 |
| RGB | rgb(113, 37, 57) |
| HSL | hsl(344, 51%, 29%) |
| OKLCH | oklch(38.5% 0.108 7.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #712539 | 10.36:1 | AAA | Lc -97.4 | Preferred for body text |
| Black text on #712539 | 2.02:1 | Fails | Lc 10.6 | Not readable |
| #712539 text on white | 10.36:1 | AAA | Lc 93.3 | Preferred for body text |
| #712539 text on black | 2.02:1 | Fails | Lc -9.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F4
oklch(97.2% 0.011 10.3)
-
Step 100
100
#F9E4E7
oklch(93.7% 0.023 7.7)
-
Step 200
200
#F5CDD3
oklch(88.4% 0.046 7.9)
-
Step 300
300
#EFABB7
oklch(80.9% 0.081 7.4)
-
Step 400
400
#E47C92
oklch(70.7% 0.13 7.5)
-
Step 500
500
#D95677
oklch(63.2% 0.166 7.6)
-
Step 600
600
#C43560
oklch(55.6% 0.181 7.5)
-
Step 700
700
#A9264F
oklch(49.2% 0.168 7.7)
-
Step 800
800
#892241
oklch(42.7% 0.139 7.5)
-
Step 900
900 (this color)
#712539
oklch(38.5% 0.108 7.7)
-
Step 950
950
#411520
oklch(26.9% 0.069 7.5)
#712539 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #353639 | 0.121 |
| Deuteranopia (no green cones) | #494637 | 0.111 |
| Tritanopia (no blue cones) | #7B1A2D | 0.027 |
| Achromatopsia (no color) | #404040 | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #712539
#712539
oklch(38.5% 0.108 7.7)
- #004F4A
#004F4A
oklch(38.5% 0.067 187.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #712539, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bordeaux #7B002C ΔE 0.043
- Wine Red #7B0323 ΔE 0.045
- Merlot #730039 ΔE 0.048
- Purple Brown #673A3F ΔE 0.049
- Wine #80013F ΔE 0.050
- Red Purple #820747 ΔE 0.055
- Red Wine #8C0034 ΔE 0.060
- Reddy Brown #6E1005 ΔE 0.064
Use #712539 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.