#703353
Closest named color: Purple Brown (#673A3F). oklch(41.3% 0.095 349.4), rgb(112, 51, 83).
Aa
White text reads best on this color (9.18:1).
About this color
#703353 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.095 and its hue 349°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.046 away. White text reads best on it, at 9.18:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.095) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.28:1 |
| White text | 9.18:1 |
Values
| HEX | #703353 |
| RGB | rgb(112, 51, 83) |
| HSL | hsl(329, 37%, 32%) |
| OKLCH | oklch(41.3% 0.095 349.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703353 | 9.18:1 | AAA | Lc -95.2 | Preferred for body text |
| Black text on #703353 | 2.28:1 | Fails | Lc 13.2 | Not readable |
| #703353 text on white | 9.18:1 | AAA | Lc 90.8 | Preferred for body text |
| #703353 text on black | 2.28:1 | Fails | Lc -11.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E6EB
oklch(93.7% 0.016 352)
-
Step 200
200
#EAD1DC
oklch(88.4% 0.031 349.3)
-
Step 300
300
#DDB3C6
oklch(81% 0.054 349.4)
-
Step 400
400
#CB8AA9
oklch(70.8% 0.089 349.5)
-
Step 500
500
#BC6B94
oklch(63.1% 0.114 349.2)
-
Step 600
600
#A7527E
oklch(55.6% 0.123 349.5)
-
Step 700
700
#8F426B
oklch(49.1% 0.115 349)
-
Step 800
800 (this color)
#703353
oklch(41.3% 0.095 349.4)
-
Step 900
900
#5E3047
oklch(37.7% 0.073 349.9)
-
Step 950
950
#371C2A
oklch(26.9% 0.047 348.4)
#703353 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A4154 | 0.102 |
| Deuteranopia (no green cones) | #4A4C51 | 0.094 |
| Tritanopia (no blue cones) | #77313F | 0.035 |
| Achromatopsia (no color) | #484848 | 0.096 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703353
#703353
oklch(41.3% 0.095 349.4)
- #005944
#005944
oklch(41.3% 0.082 169.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703353, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.046
- Brownish Purple #76424E ΔE 0.046
- Red Purple #820747 ΔE 0.066
- Velvet #750851 ΔE 0.068
- Wine #80013F ΔE 0.071
- Merlot #730039 ΔE 0.077
- Rich Purple #720058 ΔE 0.079
- Mulberry #920A4E ΔE 0.080
Use #703353 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.