#703234
Closest named color: Purple Brown (#673A3F). oklch(40.2% 0.088 19.9), rgb(112, 50, 52).
Aa
White text reads best on this color (9.56:1).
About this color
#703234 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.088 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.026 away. White text reads best on it, at 9.56:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.088) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.19:1 |
| White text | 9.56:1 |
Values
| HEX | #703234 |
| RGB | rgb(112, 50, 52) |
| HSL | hsl(358, 38%, 32%) |
| OKLCH | oklch(40.2% 0.088 19.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #703234 | 9.56:1 | AAA | Lc -96.0 | Preferred for body text |
| Black text on #703234 | 2.19:1 | Fails | Lc 12.2 | Not readable |
| #703234 text on white | 9.56:1 | AAA | Lc 91.7 | Preferred for body text |
| #703234 text on black | 2.19:1 | Fails | Lc -10.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F7E5E5
oklch(93.6% 0.02 17.5)
-
Step 200
200
#F1D0CF
oklch(88.5% 0.037 19.9)
-
Step 300
300
#E8B0AF
oklch(80.8% 0.066 19.8)
-
Step 400
400
#DB8585
oklch(70.7% 0.106 20.1)
-
Step 500
500
#CE6467
oklch(63.1% 0.135 19.9)
-
Step 600
600
#B9484F
oklch(55.5% 0.146 19.6)
-
Step 700
700
#9F393F
oklch(49.1% 0.135 20.2)
-
Step 800
800
#823034
oklch(42.8% 0.113 20.4)
-
Step 900
900 (this color)
#703234
oklch(40.2% 0.088 19.9)
-
Step 950
950
#3D1A1B
oklch(26.9% 0.055 19.7)
#703234 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #403D34 | 0.094 |
| Deuteranopia (no green cones) | #4F4A33 | 0.088 |
| Tritanopia (no blue cones) | #7A2933 | 0.026 |
| Achromatopsia (no color) | #454545 | 0.089 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #703234
#703234
oklch(40.2% 0.088 19.9)
- #005356
#005356
oklch(40.2% 0.068 199)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #703234, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.026
- Chestnut #742802 ΔE 0.049
- Brownish Purple #76424E ΔE 0.050
- Red Brown #8B2E16 ΔE 0.063
- Wine Red #7B0323 ΔE 0.066
- Bordeaux #7B002C ΔE 0.070
- Reddy Brown #6E1005 ΔE 0.070
- Rust Brown #8B3103 ΔE 0.070
Use #703234 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.