#70306C
Closest named color: Velvet (#750851). oklch(42% 0.121 329.9), rgb(112, 48, 108).
Aa
White text reads best on this color (9.01:1).
About this color
#70306C is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.121 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Velvet (#750851), ΔE 0.067 away. White text reads best on it, at 9.01:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.121) |
| Temperature | in between |
| Nearest name | Velvet (#750851) |
| Black text | 2.32:1 |
| White text | 9.01:1 |
Values
| HEX | #70306C |
| RGB | rgb(112, 48, 108) |
| HSL | hsl(304, 40%, 31%) |
| OKLCH | oklch(42% 0.121 329.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #70306C | 9.01:1 | AAA | Lc -94.7 | Preferred for body text |
| Black text on #70306C | 2.32:1 | Fails | Lc 13.7 | Not readable |
| #70306C text on white | 9.01:1 | AAA | Lc 90.2 | Preferred for body text |
| #70306C text on black | 2.32:1 | Fails | Lc -12.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3F8
oklch(97% 0.009 330.9)
-
Step 100
100
#F2E5F0
oklch(93.5% 0.02 330.7)
-
Step 200
200
#E9D0E6
oklch(88.5% 0.04 329.8)
-
Step 300
300
#DBB1D7
oklch(80.9% 0.07 329.3)
-
Step 400
400
#C886C2
oklch(70.6% 0.113 329.9)
-
Step 500
500
#B966B3
oklch(63.1% 0.145 329.8)
-
Step 600
600
#A44B9E
oklch(55.6% 0.157 330.1)
-
Step 700
700
#8C3C87
oklch(49.1% 0.145 330)
-
Step 800
800 (this color)
#70306C
oklch(42% 0.121 329.9)
-
Step 900
900
#5C2D59
oklch(37.7% 0.093 329.6)
-
Step 950
950
#361B34
oklch(27% 0.058 329.8)
#70306C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C436E | 0.122 |
| Deuteranopia (no green cones) | #404C6A | 0.107 |
| Tritanopia (no blue cones) | #743649 | 0.066 |
| Achromatopsia (no color) | #494949 | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #70306C
#70306C
oklch(42% 0.121 329.9)
- #005E28
#005E28
oklch(42.1% 0.116 150)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #70306C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.067
- Rich Purple #720058 ΔE 0.069
- Purple #800080 ΔE 0.073
- Rebecca Purple #663399 ΔE 0.078
- Light Eggplant #894585 ΔE 0.079
- Brownish Purple #76424E ΔE 0.079
- Red Purple #820747 ΔE 0.079
- Grape Purple #5D1451 ΔE 0.080
Use #70306C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.