#702D41
Closest named color: Purple Brown (#673A3F). oklch(39.7% 0.097 3.9), rgb(112, 45, 65).
Aa
White text reads best on this color (9.81:1).
About this color
#702D41 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.097 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.036 away. White text reads best on it, at 9.81:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.097) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.14:1 |
| White text | 9.81:1 |
Values
| HEX | #702D41 |
| RGB | rgb(112, 45, 65) |
| HSL | hsl(342, 43%, 31%) |
| OKLCH | oklch(39.7% 0.097 3.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #702D41 | 9.81:1 | AAA | Lc -96.5 | Preferred for body text |
| Black text on #702D41 | 2.14:1 | Fails | Lc 11.7 | Not readable |
| #702D41 text on white | 9.81:1 | AAA | Lc 92.2 | Preferred for body text |
| #702D41 text on black | 2.14:1 | Fails | Lc -10.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F7E4E8
oklch(93.5% 0.021 3.1)
-
Step 200
200
#F2CFD6
oklch(88.6% 0.04 4.4)
-
Step 300
300
#EAADBB
oklch(80.8% 0.073 3.7)
-
Step 400
400
#DD8098
oklch(70.7% 0.117 3.9)
-
Step 500
500
#D05D7F
oklch(63% 0.149 3.8)
-
Step 600
600
#BC4068
oklch(55.7% 0.162 4.2)
-
Step 700
700
#A13157
oklch(49.1% 0.15 3.8)
-
Step 800
800
#832A47
oklch(42.7% 0.124 4)
-
Step 900
900 (this color)
#702D41
oklch(39.7% 0.097 3.9)
-
Step 950
950
#3E1823
oklch(27% 0.061 3.8)
#702D41 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393B42 | 0.108 |
| Deuteranopia (no green cones) | #4B483F | 0.098 |
| Tritanopia (no blue cones) | #792635 | 0.025 |
| Achromatopsia (no color) | #444444 | 0.098 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #702D41
#702D41
oklch(39.7% 0.097 3.9)
- #00534B
#00534B
oklch(39.7% 0.07 183.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702D41, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.036
- Brownish Purple #76424E ΔE 0.054
- Bordeaux #7B002C ΔE 0.060
- Wine #80013F ΔE 0.060
- Red Purple #820747 ΔE 0.061
- Wine Red #7B0323 ΔE 0.062
- Merlot #730039 ΔE 0.062
- Red Wine #8C0034 ΔE 0.069
Use #702D41 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.