#702C49
Closest named color: Purple Brown (#673A3F). oklch(39.9% 0.102 356.1), rgb(112, 44, 73).
Aa
White text reads best on this color (9.78:1).
About this color
#702C49 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.102 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.045 away. White text reads best on it, at 9.78:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.102) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.14:1 |
| White text | 9.78:1 |
Values
| HEX | #702C49 |
| RGB | rgb(112, 44, 73) |
| HSL | hsl(334, 44%, 31%) |
| OKLCH | oklch(39.9% 0.102 356.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #702C49 | 9.78:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #702C49 | 2.14:1 | Fails | Lc 11.8 | Not readable |
| #702C49 text on white | 9.78:1 | AAA | Lc 92.2 | Preferred for body text |
| #702C49 text on black | 2.14:1 | Fails | Lc -10.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F7E4EA
oklch(93.6% 0.022 356.3)
-
Step 200
200
#F1CEDA
oklch(88.4% 0.042 355.3)
-
Step 300
300
#EAADC2
oklch(81% 0.076 356.5)
-
Step 400
400
#DC7FA3
oklch(70.7% 0.122 356)
-
Step 500
500
#D05B8C
oklch(63.1% 0.156 356.3)
-
Step 600
600
#BB3D76
oklch(55.6% 0.17 356.3)
-
Step 700
700
#A12E63
oklch(49.2% 0.158 356.4)
-
Step 800
800
#832851
oklch(42.8% 0.131 356.4)
-
Step 900
900 (this color)
#702C49
oklch(39.9% 0.102 356.1)
-
Step 950
950
#3E1727
oklch(27% 0.064 356.6)
#702C49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #363C4A | 0.113 |
| Deuteranopia (no green cones) | #494847 | 0.101 |
| Tritanopia (no blue cones) | #792737 | 0.033 |
| Achromatopsia (no color) | #444444 | 0.102 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #702C49
#702C49
oklch(39.9% 0.102 356.1)
- #005446
#005446
oklch(39.8% 0.074 176.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702C49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.045
- Red Purple #820747 ΔE 0.055
- Brownish Purple #76424E ΔE 0.057
- Wine #80013F ΔE 0.057
- Velvet #750851 ΔE 0.059
- Merlot #730039 ΔE 0.060
- Bordeaux #7B002C ΔE 0.063
- Wine Red #7B0323 ΔE 0.068
Use #702C49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.