#702938
Closest named color: Purple Brown (#673A3F). oklch(38.9% 0.101 10.2), rgb(112, 41, 56).
Aa
White text reads best on this color (10.17:1).
About this color
#702938 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.101 and its hue 10°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.041 away. White text reads best on it, at 10.17:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.101) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.06:1 |
| White text | 10.17:1 |
Values
| HEX | #702938 |
| RGB | rgb(112, 41, 56) |
| HSL | hsl(347, 46%, 30%) |
| OKLCH | oklch(38.9% 0.101 10.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #702938 | 10.17:1 | AAA | Lc -97.2 | Preferred for body text |
| Black text on #702938 | 2.06:1 | Fails | Lc 10.9 | Not readable |
| #702938 text on white | 10.17:1 | AAA | Lc 93.0 | Preferred for body text |
| #702938 text on black | 2.06:1 | Fails | Lc -9.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F8E4E6
oklch(93.5% 0.022 10.6)
-
Step 200
200
#F3CED3
oklch(88.4% 0.042 8.8)
-
Step 300
300
#EDADB5
oklch(81% 0.076 10.6)
-
Step 400
400
#E17F8F
oklch(70.8% 0.122 10.2)
-
Step 500
500
#D55B74
oklch(63.1% 0.155 10)
-
Step 600
600
#C03C5C
oklch(55.5% 0.168 10.1)
-
Step 700
700
#A52D4C
oklch(49% 0.156 9.9)
-
Step 800
800
#86273E
oklch(42.6% 0.129 10.2)
-
Step 900
900 (this color)
#702938
oklch(38.9% 0.101 10.2)
-
Step 950
950
#40171F
oklch(27% 0.064 10.3)
#702938 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #383838 | 0.112 |
| Deuteranopia (no green cones) | #4B4736 | 0.103 |
| Tritanopia (no blue cones) | #7A1F2F | 0.026 |
| Achromatopsia (no color) | #414141 | 0.102 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #702938
#702938
oklch(38.9% 0.101 10.2)
- #00504D
#00504D
oklch(38.9% 0.067 190.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702938, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.041
- Wine Red #7B0323 ΔE 0.050
- Bordeaux #7B002C ΔE 0.051
- Merlot #730039 ΔE 0.057
- Wine #80013F ΔE 0.058
- Chestnut #742802 ΔE 0.060
- Red Purple #820747 ΔE 0.063
- Brownish Purple #76424E ΔE 0.063
Use #702938 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.