#702544
Closest named color: Merlot (#730039). oklch(38.7% 0.111 358), rgb(112, 37, 68).
Aa
White text reads best on this color (10.30:1).
About this color
#702544 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.111 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.045 away. White text reads best on it, at 10.30:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.111) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 2.03:1 |
| White text | 10.30:1 |
Values
| HEX | #702544 |
| RGB | rgb(112, 37, 68) |
| HSL | hsl(335, 50%, 29%) |
| OKLCH | oklch(38.7% 0.111 358) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #702544 | 10.30:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #702544 | 2.03:1 | Fails | Lc 10.7 | Not readable |
| #702544 text on white | 10.30:1 | AAA | Lc 93.2 | Preferred for body text |
| #702544 text on black | 2.03:1 | Fails | Lc -9.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F5
oklch(97% 0.011 357)
-
Step 100
100
#F8E4EA
oklch(93.7% 0.023 357.4)
-
Step 200
200
#F4CDD9
oklch(88.5% 0.046 357.6)
-
Step 300
300
#EEABC0
oklch(81% 0.083 358.6)
-
Step 400
400
#E17BA0
oklch(70.6% 0.132 357.9)
-
Step 500
500
#D65589
oklch(63.1% 0.169 358)
-
Step 600
600
#C13473
oklch(55.6% 0.184 357.9)
-
Step 700
700
#A62560
oklch(49.1% 0.171 358.1)
-
Step 800
800
#87214F
oklch(42.7% 0.142 357.7)
-
Step 900
900 (this color)
#702544
oklch(38.7% 0.111 358)
-
Step 950
950
#401526
oklch(27% 0.07 358.2)
#702544 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #323745 | 0.123 |
| Deuteranopia (no green cones) | #474642 | 0.112 |
| Tritanopia (no blue cones) | #791E31 | 0.034 |
| Achromatopsia (no color) | #404040 | 0.112 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #702544
#702544
oklch(38.7% 0.111 358)
- #005044
#005044
oklch(38.6% 0.071 178.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #702544, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.045
- Wine #80013F ΔE 0.046
- Red Purple #820747 ΔE 0.048
- Velvet #750851 ΔE 0.050
- Bordeaux #7B002C ΔE 0.051
- Purple Brown #673A3F ΔE 0.055
- Wine Red #7B0323 ΔE 0.057
- Red Wine #8C0034 ΔE 0.064
Use #702544 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.