#701F73
Closest named color: Purple (#800080). oklch(40.4% 0.153 326.4), rgb(112, 31, 115).
Aa
White text reads best on this color (9.84:1).
About this color
#701F73 is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.153 and its hue 326°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.045 away. White text reads best on it, at 9.84:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.153) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.13:1 |
| White text | 9.84:1 |
Values
| HEX | #701F73 |
| RGB | rgb(112, 31, 115) |
| HSL | hsl(298, 58%, 29%) |
| OKLCH | oklch(40.4% 0.153 326.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701F73 | 9.84:1 | AAA | Lc -96.2 | Preferred for body text |
| Black text on #701F73 | 2.13:1 | Fails | Lc 12.1 | Not readable |
| #701F73 text on white | 9.84:1 | AAA | Lc 91.9 | Preferred for body text |
| #701F73 text on black | 2.13:1 | Fails | Lc -10.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3FA
oklch(97.2% 0.012 325.7)
-
Step 100
100
#F4E4F3
oklch(93.6% 0.026 327.7)
-
Step 200
200
#EBCEEB
oklch(88.4% 0.05 326)
-
Step 300
300
#DFADDF
oklch(80.9% 0.088 326.4)
-
Step 400
400
#CE7FCF
oklch(70.7% 0.142 326.5)
-
Step 500
500
#C05AC3
oklch(63.1% 0.183 326.4)
-
Step 600
600
#AB3BAF
oklch(55.6% 0.199 326.4)
-
Step 700
700
#932C96
oklch(49.1% 0.184 326.7)
-
Step 800
800 (this color)
#701F73
oklch(40.4% 0.153 326.4)
-
Step 900
900
#602562
oklch(37.6% 0.119 326.3)
-
Step 950
950
#39173A
oklch(27.1% 0.076 326.3)
#701F73 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0D3D75 | 0.161 |
| Deuteranopia (no green cones) | #324771 | 0.136 |
| Tritanopia (no blue cones) | #732C47 | 0.086 |
| Achromatopsia (no color) | #434343 | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701F73
#701F73
oklch(40.4% 0.153 326.4)
- #00591A
#00591A
oklch(40.4% 0.122 146.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701F73, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.045
- Rich Purple #720058 ΔE 0.053
- Velvet #750851 ΔE 0.060
- Dark Magenta #8B008B ΔE 0.068
- Grape Purple #5D1451 ΔE 0.071
- Rebecca Purple #663399 ΔE 0.073
- Red Purple #820747 ΔE 0.084
- Warm Purple #952E8F ΔE 0.092
Use #701F73 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.