#701F6F
Closest named color: Rich Purple (#720058). oklch(40.2% 0.149 328.4), rgb(112, 31, 111).
Aa
White text reads best on this color (9.93:1).
About this color
#701F6F is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.149 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.047 away. White text reads best on it, at 9.93:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.149) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.11:1 |
| White text | 9.93:1 |
Values
| HEX | #701F6F |
| RGB | rgb(112, 31, 111) |
| HSL | hsl(301, 57%, 28%) |
| OKLCH | oklch(40.2% 0.149 328.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701F6F | 9.93:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #701F6F | 2.11:1 | Fails | Lc 11.8 | Not readable |
| #701F6F text on white | 9.93:1 | AAA | Lc 92.1 | Preferred for body text |
| #701F6F text on black | 2.11:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF2FB
oklch(97.1% 0.015 325.7)
-
Step 100
100
#F7E3F5
oklch(93.7% 0.032 329)
-
Step 200
200
#F1CBEE
oklch(88.5% 0.063 328.6)
-
Step 300
300
#E8A7E5
oklch(80.9% 0.111 328.1)
-
Step 400
400
#DB72D7
oklch(70.7% 0.18 328.7)
-
Step 500
500
#CE44CC
oklch(63% 0.229 328.5)
-
Step 600
600
#BA10B9
oklch(55.7% 0.249 328.6)
-
Step 700
700
#9E009E
oklch(49.1% 0.226 328.4)
-
Step 800
800
#820781
oklch(42.8% 0.191 328.7)
-
Step 900
900 (this color)
#701F6F
oklch(40.2% 0.149 328.4)
-
Step 950
950
#3E103D
oklch(27.1% 0.095 328.7)
#701F6F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #133C71 | 0.158 |
| Deuteranopia (no green cones) | #35476D | 0.134 |
| Tritanopia (no blue cones) | #742A44 | 0.083 |
| Achromatopsia (no color) | #434343 | 0.150 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701F6F
#701F6F
oklch(40.2% 0.149 328.4)
- #005821
#005821
oklch(40.2% 0.115 148.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701F6F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.047
- Purple #800080 ΔE 0.048
- Velvet #750851 ΔE 0.054
- Grape Purple #5D1451 ΔE 0.066
- Dark Magenta #8B008B ΔE 0.072
- Red Purple #820747 ΔE 0.078
- Rebecca Purple #663399 ΔE 0.078
- Wine #80013F ΔE 0.088
Use #701F6F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.