#701F69
Closest named color: Rich Purple (#720058). oklch(39.8% 0.144 331.6), rgb(112, 31, 105).
Aa
White text reads best on this color (10.05:1).
About this color
#701F69 is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.144 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.040 away. White text reads best on it, at 10.05:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.144) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.08:1 |
| White text | 10.05:1 |
Values
| HEX | #701F69 |
| RGB | rgb(112, 31, 105) |
| HSL | hsl(305, 57%, 28%) |
| OKLCH | oklch(39.8% 0.144 331.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701F69 | 10.05:1 | AAA | Lc -96.6 | Preferred for body text |
| Black text on #701F69 | 2.08:1 | Fails | Lc 11.5 | Not readable |
| #701F69 text on white | 10.05:1 | AAA | Lc 92.4 | Preferred for body text |
| #701F69 text on black | 2.08:1 | Fails | Lc -10.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2FA
oklch(97.1% 0.015 332.2)
-
Step 100
100
#F7E3F3
oklch(93.6% 0.03 332.5)
-
Step 200
200
#F2CBEB
oklch(88.5% 0.061 332.2)
-
Step 300
300
#EAA7E0
oklch(81% 0.108 331.8)
-
Step 400
400
#DC73D0
oklch(70.6% 0.173 331.6)
-
Step 500
500
#D046C4
oklch(63.1% 0.221 331.5)
-
Step 600
600
#BB17B0
oklch(55.5% 0.24 331.6)
-
Step 700
700
#A10097
oklch(49.1% 0.222 331.7)
-
Step 800
800
#830C7B
oklch(42.7% 0.185 331.6)
-
Step 900
900 (this color)
#701F69
oklch(39.8% 0.144 331.6)
-
Step 950
950
#3E113A
oklch(27% 0.09 331.5)
#701F69 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1A3B6B | 0.154 |
| Deuteranopia (no green cones) | #384667 | 0.131 |
| Tritanopia (no blue cones) | #752841 | 0.077 |
| Achromatopsia (no color) | #424242 | 0.145 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701F69
#701F69
oklch(39.8% 0.144 331.6)
- #005628
#005628
oklch(39.7% 0.105 151.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701F69, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.040
- Velvet #750851 ΔE 0.045
- Purple #800080 ΔE 0.055
- Grape Purple #5D1451 ΔE 0.060
- Red Purple #820747 ΔE 0.069
- Wine #80013F ΔE 0.078
- Dark Magenta #8B008B ΔE 0.079
- Merlot #730039 ΔE 0.082
Use #701F69 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.