#701D7B
Closest named color: Purple (#800080). oklch(40.7% 0.162 322.7), rgb(112, 29, 123).
Aa
White text reads best on this color (9.76:1).
About this color
#701D7B is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.162 and its hue 323°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.038 away. White text reads best on it, at 9.76:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.162) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.15:1 |
| White text | 9.76:1 |
Values
| HEX | #701D7B |
| RGB | rgb(112, 29, 123) |
| HSL | hsl(293, 62%, 30%) |
| OKLCH | oklch(40.7% 0.162 322.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701D7B | 9.76:1 | AAA | Lc -95.9 | Preferred for body text |
| Black text on #701D7B | 2.15:1 | Fails | Lc 12.4 | Not readable |
| #701D7B text on white | 9.76:1 | AAA | Lc 91.6 | Preferred for body text |
| #701D7B text on black | 2.15:1 | Fails | Lc -10.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3FB
oklch(97.2% 0.013 321.9)
-
Step 100
100
#F3E4F5
oklch(93.6% 0.028 322.2)
-
Step 200
200
#EBCEEE
oklch(88.5% 0.053 323.1)
-
Step 300
300
#DEACE5
oklch(80.8% 0.095 322.3)
-
Step 400
400
#CD7ED7
oklch(70.8% 0.151 322.9)
-
Step 500
500
#BE58CC
oklch(63.1% 0.193 322.7)
-
Step 600
600
#AA38B9
oklch(55.7% 0.21 322.8)
-
Step 700
700
#91289F
oklch(49% 0.195 322.7)
-
Step 800
800 (this color)
#701D7B
oklch(40.7% 0.162 322.7)
-
Step 900
900
#602468
oklch(37.8% 0.127 322.8)
-
Step 950
950
#38163D
oklch(27% 0.081 322.4)
#701D7B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #003E7E | 0.166 |
| Deuteranopia (no green cones) | #2C4779 | 0.142 |
| Tritanopia (no blue cones) | #722F4B | 0.096 |
| Achromatopsia (no color) | #444444 | 0.163 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701D7B
#701D7B
oklch(40.7% 0.162 322.7)
- #005B02
#005B02
oklch(40.8% 0.138 142.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701D7B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.038
- Dark Magenta #8B008B ΔE 0.061
- Rich Purple #720058 ΔE 0.063
- Rebecca Purple #663399 ΔE 0.063
- Velvet #750851 ΔE 0.073
- Grape Purple #5D1451 ΔE 0.081
- Warm Purple #952E8F ΔE 0.089
- Indigo #4B0082 ΔE 0.094
Use #701D7B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.