#701D6E
Closest named color: Rich Purple (#720058). oklch(39.9% 0.151 329), rgb(112, 29, 110).
Aa
White text reads best on this color (10.04:1).
About this color
#701D6E is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.151 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.044 away. White text reads best on it, at 10.04:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.151) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.08:1 |
| White text | 10.04:1 |
Values
| HEX | #701D6E |
| RGB | rgb(112, 29, 110) |
| HSL | hsl(301, 59%, 28%) |
| OKLCH | oklch(39.9% 0.151 329) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701D6E | 10.04:1 | AAA | Lc -96.6 | Preferred for body text |
| Black text on #701D6E | 2.08:1 | Fails | Lc 11.6 | Not readable |
| #701D6E text on white | 10.04:1 | AAA | Lc 92.3 | Preferred for body text |
| #701D6E text on black | 2.08:1 | Fails | Lc -10.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2FB
oklch(97.1% 0.016 328.8)
-
Step 100
100
#F7E3F5
oklch(93.7% 0.032 329)
-
Step 200
200
#F1CBEE
oklch(88.5% 0.063 328.6)
-
Step 300
300
#E9A6E5
oklch(80.9% 0.113 328.6)
-
Step 400
400
#DC72D7
oklch(70.8% 0.18 329)
-
Step 500
500
#D043CC
oklch(63.2% 0.231 329.1)
-
Step 600
600
#BB09B9
oklch(55.6% 0.251 328.9)
-
Step 700
700
#9F009D
oklch(49.2% 0.225 329)
-
Step 800
800
#830381
oklch(42.8% 0.194 329.1)
-
Step 900
900 (this color)
#701D6E
oklch(39.9% 0.151 329)
-
Step 950
950
#3E0F3D
oklch(27% 0.096 328.7)
#701D6E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #113B70 | 0.161 |
| Deuteranopia (no green cones) | #34466C | 0.136 |
| Tritanopia (no blue cones) | #742943 | 0.084 |
| Achromatopsia (no color) | #424242 | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701D6E
#701D6E
oklch(39.9% 0.151 329)
- #005722
#005722
oklch(39.9% 0.112 149.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701D6E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.044
- Purple #800080 ΔE 0.048
- Velvet #750851 ΔE 0.052
- Grape Purple #5D1451 ΔE 0.064
- Dark Magenta #8B008B ΔE 0.073
- Red Purple #820747 ΔE 0.077
- Rebecca Purple #663399 ΔE 0.081
- Wine #80013F ΔE 0.086
Use #701D6E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.