#701D6B

Closest named color: Rich Purple (#720058). oklch(39.7% 0.148 330.6), rgb(112, 29, 107).

Aa

White text reads best on this color (10.11:1).

About this color

#701D6B is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.148 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.041 away. White text reads best on it, at 10.11:1.

Hue familyPurples
Lightnessdark (40%)
Chromavivid (0.148)
Temperaturein between
Nearest nameRich Purple (#720058)
Black text2.07:1
White text10.11:1

Values

HEX#701D6B
RGBrgb(112, 29, 107)
HSLhsl(304, 59%, 28%)
OKLCHoklch(39.7% 0.148 330.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #701D6B 10.11:1 AAA Lc -96.7 Preferred for body text
Black text on #701D6B 2.07:1 Fails Lc 11.5 Not readable
#701D6B text on white 10.11:1 AAA Lc 92.5 Preferred for body text
#701D6B text on black 2.07:1 Fails Lc -9.9 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF2FA

    oklch(97.1% 0.015 332.2)

  2. Step 100

    100

    #F7E3F4

    oklch(93.7% 0.031 330.7)

  3. Step 200

    200

    #F2CBEC

    oklch(88.5% 0.061 331.3)

  4. Step 300

    300

    #EAA6E2

    oklch(80.9% 0.111 330.7)

  5. Step 400

    400

    #DD72D4

    oklch(70.8% 0.178 330.5)

  6. Step 500

    500

    #D144C8

    oklch(63.2% 0.227 330.6)

  7. Step 600

    600

    #BC0EB4

    oklch(55.6% 0.247 330.7)

  8. Step 700

    700

    #A00099

    oklch(49.1% 0.223 330.7)

  9. Step 800

    800

    #83067E

    oklch(42.7% 0.19 330.4)

  10. Step 900

    900 (this color)

    #701D6B

    oklch(39.7% 0.148 330.6)

  11. Step 950

    950

    #3E103B

    oklch(27% 0.093 330.5)

Export this scale for Tailwind in the Tailwind colors tool

#701D6B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#153A6D0.159
Deuteranopia (no green cones)#3646690.135
Tritanopia (no blue cones)#7427420.079
Achromatopsia (no color)#4242420.149

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #701D6B

    #701D6B

    oklch(39.7% 0.148 330.6)

  • #005625

    #005625

    oklch(39.6% 0.108 150.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #701D6B

    #701D6B

    oklch(39.7% 0.148 330.6)

  • #552B88

    #552B88

    oklch(39.6% 0.148 300.5)

  • #801043

    #801043

    oklch(39.7% 0.148 0.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #701D6B

    #701D6B

    oklch(39.7% 0.148 330.6)

  • #404E00

    #404E00

    oklch(39.7% 0.095 120.7)

  • #005349

    #005349

    oklch(39.7% 0.071 181.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #701D6B

    #701D6B

    oklch(39.7% 0.148 330.6)

  • #584400

    #584400

    oklch(39.7% 0.081 89.6)

  • #00515C

    #00515C

    oklch(39.9% 0.069 210.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #701D6B

    #701D6B

    oklch(39.7% 0.148 330.6)

  • #6A3900

    #6A3900

    oklch(39.8% 0.093 60.7)

  • #005625

    #005625

    oklch(39.6% 0.108 150.4)

  • #004C73

    #004C73

    oklch(39.8% 0.092 240.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701D6B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #701D6B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.