#701D36
Closest named color: Bordeaux (#7B002C). oklch(37.3% 0.117 6.8), rgb(112, 29, 54).
Aa
White text reads best on this color (10.94:1).
About this color
#701D36 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.117 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Bordeaux (#7B002C), ΔE 0.033 away. White text reads best on it, at 10.94:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Bordeaux (#7B002C) |
| Black text | 1.91:1 |
| White text | 10.94:1 |
Values
| HEX | #701D36 |
| RGB | rgb(112, 29, 54) |
| HSL | hsl(342, 59%, 28%) |
| OKLCH | oklch(37.3% 0.117 6.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701D36 | 10.94:1 | AAA | Lc -98.4 | Preferred for body text |
| Black text on #701D36 | 1.91:1 | Fails | Lc 9.5 | Not readable |
| #701D36 text on white | 10.94:1 | AAA | Lc 94.4 | Preferred for body text |
| #701D36 text on black | 1.91:1 | Fails | Lc -8.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#FAE3E7
oklch(93.6% 0.026 5.7)
-
Step 200
200
#F7CCD4
oklch(88.4% 0.05 5.6)
-
Step 300
300
#F2A9B7
oklch(80.8% 0.088 6.6)
-
Step 400
400
#E87892
oklch(70.7% 0.14 6.6)
-
Step 500
500
#DE4F77
oklch(63.1% 0.18 6.8)
-
Step 600
600
#C92A60
oklch(55.6% 0.195 6.7)
-
Step 700
700
#AD1A4F
oklch(49.1% 0.181 6.9)
-
Step 800
800
#8D1A41
oklch(42.7% 0.151 6.8)
-
Step 900
900 (this color)
#701D36
oklch(37.3% 0.117 6.8)
-
Step 950
950
#431320
oklch(27% 0.075 7)
#701D36 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #303237 | 0.131 |
| Deuteranopia (no green cones) | #464334 | 0.120 |
| Tritanopia (no blue cones) | #7A0D27 | 0.030 |
| Achromatopsia (no color) | #3C3C3C | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701D36
#701D36
oklch(37.3% 0.117 6.8)
- #004B46
#004B46
oklch(37.2% 0.065 187.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701D36, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bordeaux #7B002C ΔE 0.033
- Merlot #730039 ΔE 0.035
- Wine Red #7B0323 ΔE 0.037
- Wine #80013F ΔE 0.044
- Red Purple #820747 ΔE 0.051
- Claret #680018 ΔE 0.054
- Reddy Brown #6E1005 ΔE 0.058
- Velvet #750851 ΔE 0.058
Use #701D36 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.