#701B7F
Closest named color: Purple (#800080). oklch(40.8% 0.168 321.1), rgb(112, 27, 127).
Aa
White text reads best on this color (9.75:1).
About this color
#701B7F is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.168 and its hue 321°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.037 away. White text reads best on it, at 9.75:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.168) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.15:1 |
| White text | 9.75:1 |
Values
| HEX | #701B7F |
| RGB | rgb(112, 27, 127) |
| HSL | hsl(291, 65%, 30%) |
| OKLCH | oklch(40.8% 0.168 321.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701B7F | 9.75:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #701B7F | 2.15:1 | Fails | Lc 12.4 | Not readable |
| #701B7F text on white | 9.75:1 | AAA | Lc 91.5 | Preferred for body text |
| #701B7F text on black | 2.15:1 | Fails | Lc -10.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3FB
oklch(97.2% 0.013 321.9)
-
Step 100
100
#F3E4F6
oklch(93.6% 0.029 320.6)
-
Step 200
200
#EACEEF
oklch(88.5% 0.054 321.1)
-
Step 300
300
#DEACE7
oklch(80.9% 0.098 321.2)
-
Step 400
400
#CC7DDB
oklch(70.7% 0.156 321)
-
Step 500
500
#BE56D1
oklch(63.1% 0.201 321.2)
-
Step 600
600
#A935BE
oklch(55.6% 0.218 321)
-
Step 700
700
#9125A4
oklch(49.1% 0.203 321.1)
-
Step 800
800 (this color)
#701B7F
oklch(40.8% 0.168 321.1)
-
Step 900
900
#5F236A
oklch(37.7% 0.13 321.1)
-
Step 950
950
#38163E
oklch(27% 0.082 321.4)
#701B7F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #003E82 | 0.166 |
| Deuteranopia (no green cones) | #27477D | 0.148 |
| Tritanopia (no blue cones) | #712F4C | 0.102 |
| Achromatopsia (no color) | #444444 | 0.169 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701B7F
#701B7F
oklch(40.8% 0.168 321.1)
- #0F5A00
#0F5A00
oklch(40.8% 0.134 141.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701B7F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.037
- Dark Magenta #8B008B ΔE 0.059
- Rebecca Purple #663399 ΔE 0.060
- Rich Purple #720058 ΔE 0.069
- Velvet #750851 ΔE 0.079
- Grape Purple #5D1451 ΔE 0.086
- Warm Purple #952E8F ΔE 0.089
- Indigo #4B0082 ΔE 0.091
Use #701B7F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.