#701A69
Closest named color: Rich Purple (#720058). oklch(39.3% 0.15 331.6), rgb(112, 26, 105).
Aa
White text reads best on this color (10.29:1).
About this color
#701A69 is a dark, vivid purple. In OKLCH its lightness is 39%, its chroma 0.150 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.036 away. White text reads best on it, at 10.29:1.
| Hue family | Purples |
| Lightness | dark (39%) |
| Chroma | vivid (0.150) |
| Temperature | in between |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.04:1 |
| White text | 10.29:1 |
Values
| HEX | #701A69 |
| RGB | rgb(112, 26, 105) |
| HSL | hsl(305, 62%, 27%) |
| OKLCH | oklch(39.3% 0.15 331.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #701A69 | 10.29:1 | AAA | Lc -97.0 | Preferred for body text |
| Black text on #701A69 | 2.04:1 | Fails | Lc 11.1 | Not readable |
| #701A69 text on white | 10.29:1 | AAA | Lc 92.8 | Preferred for body text |
| #701A69 text on black | 2.04:1 | Fails | Lc -9.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2FA
oklch(97.1% 0.015 332.2)
-
Step 100
100
#F8E2F4
oklch(93.6% 0.034 331.9)
-
Step 200
200
#F3CBEC
oklch(88.6% 0.062 332.1)
-
Step 300
300
#EBA5E1
oklch(80.8% 0.113 331.7)
-
Step 400
400
#DF71D2
oklch(70.8% 0.179 331.9)
-
Step 500
500
#D341C6
oklch(63.1% 0.23 331.8)
-
Step 600
600
#BE03B3
oklch(55.6% 0.25 331.5)
-
Step 700
700
#A10097
oklch(49.1% 0.222 331.7)
-
Step 800
800
#85007D
oklch(42.8% 0.193 331.6)
-
Step 900
900 (this color)
#701A69
oklch(39.3% 0.15 331.6)
-
Step 950
950
#3F0F3B
oklch(27% 0.095 331.4)
#701A69 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #13396B | 0.163 |
| Deuteranopia (no green cones) | #354567 | 0.138 |
| Tritanopia (no blue cones) | #752440 | 0.079 |
| Achromatopsia (no color) | #404040 | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #701A69
#701A69
oklch(39.3% 0.15 331.6)
- #005527
#005527
oklch(39.4% 0.105 151.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #701A69, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.036
- Velvet #750851 ΔE 0.043
- Purple #800080 ΔE 0.052
- Grape Purple #5D1451 ΔE 0.058
- Red Purple #820747 ΔE 0.070
- Dark Magenta #8B008B ΔE 0.078
- Wine #80013F ΔE 0.079
- Merlot #730039 ΔE 0.081
Use #701A69 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.