#694F40
Closest named color: Milk Chocolate (#7F4E1E). oklch(45.1% 0.042 51.3), rgb(105, 79, 64).
Aa
White text reads best on this color (7.51:1).
About this color
#694F40 is a medium-dark, muted brown. In OKLCH its lightness is 45%, its chroma 0.042 and its hue 51°. Its hue sits on the warm side of the wheel. The nearest named color is Milk Chocolate (#7F4E1E), ΔE 0.053 away. White text reads best on it, at 7.51:1.
| Hue family | Browns |
| Lightness | medium-dark (45%) |
| Chroma | muted (0.042) |
| Temperature | warm |
| Nearest name | Milk Chocolate (#7F4E1E) |
| Black text | 2.79:1 |
| White text | 7.51:1 |
Values
| HEX | #694F40 |
| RGB | rgb(105, 79, 64) |
| HSL | hsl(22, 24%, 33%) |
| OKLCH | oklch(45.1% 0.042 51.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #694F40 | 7.51:1 | AAA | Lc -90.9 | Preferred for body text |
| Black text on #694F40 | 2.79:1 | Fails | Lc 17.9 | Dividers and decoration only |
| #694F40 text on white | 7.51:1 | AAA | Lc 86.1 | Fine for body text |
| #694F40 text on black | 2.79:1 | Fails | Lc -16.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F7F5F3
oklch(97.1% 0.003 67.8)
-
Step 100
100
#EEE9E6
oklch(93.7% 0.007 53.4)
-
Step 200
200
#E1D7D1
oklch(88.5% 0.014 53.3)
-
Step 300
300
#CEBDB2
oklch(80.9% 0.025 55.2)
-
Step 400
400
#B69A8B
oklch(70.7% 0.04 49.9)
-
Step 500
500
#A3816E
oklch(63.1% 0.05 50.7)
-
Step 600
600
#8E6A56
oklch(55.5% 0.055 50.3)
-
Step 700
700
#795946
oklch(49.2% 0.051 51.9)
-
Step 800
800 (this color)
#694F40
oklch(45.1% 0.042 51.3)
-
Step 900
900
#503D32
oklch(37.7% 0.032 51.5)
-
Step 950
950
#2F241D
oklch(27.1% 0.021 54.1)
#694F40 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #56513F | 0.033 |
| Deuteranopia (no green cones) | #5C5740 | 0.031 |
| Tritanopia (no blue cones) | #704A4B | 0.029 |
| Achromatopsia (no color) | #545454 | 0.043 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #694F40
#694F40
oklch(45.1% 0.042 51.3)
- #3D5A69
#3D5A69
oklch(45.1% 0.042 231.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #694F40, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Milk Chocolate #7F4E1E ΔE 0.053
- Brownish Purple #76424E ΔE 0.053
- Mud Brown #60460F ΔE 0.060
- Purple Brown #673A3F ΔE 0.061
- Medium Brown #7F5112 ΔE 0.062
- Olive Brown #645403 ΔE 0.068
- Saddle Brown #8B4513 ΔE 0.073
- Mud #735C12 ΔE 0.073
Use #694F40 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.