#693545

Closest named color: Purple Brown (#673A3F). oklch(40.1% 0.076 1.5), rgb(105, 53, 69).

Aa

White text reads best on this color (9.56:1).

About this color

#693545 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.076 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.019 away. White text reads best on it, at 9.56:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.076)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.19:1
White text9.56:1

Values

HEX#693545
RGBrgb(105, 53, 69)
HSLhsl(342, 33%, 31%)
OKLCHoklch(40.1% 0.076 1.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #693545 9.56:1 AAA Lc -96.1 Preferred for body text
Black text on #693545 2.19:1 Fails Lc 12.1 Not readable
#693545 text on white 9.56:1 AAA Lc 91.9 Preferred for body text
#693545 text on black 2.19:1 Fails Lc -10.5 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FAF3F5

    oklch(97% 0.008 357.8)

  2. Step 100

    100

    #F4E5E9

    oklch(93.5% 0.017 359.3)

  3. Step 200

    200

    #ECD1D7

    oklch(88.5% 0.031 2.7)

  4. Step 300

    300

    #E1B2BE

    oklch(80.9% 0.057 1.4)

  5. Step 400

    400

    #D1889D

    oklch(70.7% 0.093 1)

  6. Step 500

    500

    #C36984

    oklch(63.1% 0.118 1.9)

  7. Step 600

    600

    #AE4F6E

    oklch(55.6% 0.128 1.6)

  8. Step 700

    700

    #95405C

    oklch(49.2% 0.118 1.7)

  9. Step 800

    800

    #79354B

    oklch(42.7% 0.098 1.7)

  10. Step 900

    900 (this color)

    #693545

    oklch(40.1% 0.076 1.5)

  11. Step 950

    950

    #3A1C25

    oklch(27.1% 0.049 1.6)

Export this scale for Tailwind in the Tailwind colors tool

#693545 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3D3F450.084
Deuteranopia (no green cones)#4A49440.078
Tritanopia (no blue cones)#71313B0.022
Achromatopsia (no color)#4545450.077

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #693545

    #693545

    oklch(40.1% 0.076 1.5)

  • #00544A

    #00544A

    oklch(40% 0.072 181.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #693545

    #693545

    oklch(40.1% 0.076 1.5)

  • #5F385A

    #5F385A

    oklch(40.1% 0.075 331.6)

  • #6B372D

    #6B372D

    oklch(40.1% 0.076 32)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #693545

    #693545

    oklch(40.1% 0.076 1.5)

  • #245332

    #245332

    oklch(40% 0.076 151.3)

  • #00525D

    #00525D

    oklch(40.2% 0.07 210.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #693545

    #693545

    oklch(40.1% 0.076 1.5)

  • #414E1A

    #414E1A

    oklch(40% 0.077 121.8)

  • #1B4C6D

    #1B4C6D

    oklch(40% 0.076 241.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #693545

    #693545

    oklch(40.1% 0.076 1.5)

  • #57460A

    #57460A

    oklch(40.1% 0.077 91.6)

  • #00544A

    #00544A

    oklch(40% 0.072 181.3)

  • #394571

    #394571

    oklch(40.1% 0.076 271.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693545, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #693545 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.