#69353F
Closest named color: Purple Brown (#673A3F). oklch(39.9% 0.075 8.8), rgb(105, 53, 63).
Aa
White text reads best on this color (9.62:1).
About this color
#69353F is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.075 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.014 away. White text reads best on it, at 9.62:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.075) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.18:1 |
| White text | 9.62:1 |
Values
| HEX | #69353F |
| RGB | rgb(105, 53, 63) |
| HSL | hsl(348, 33%, 31%) |
| OKLCH | oklch(39.9% 0.075 8.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69353F | 9.62:1 | AAA | Lc -96.3 | Preferred for body text |
| Black text on #69353F | 2.18:1 | Fails | Lc 11.9 | Not readable |
| #69353F text on white | 9.62:1 | AAA | Lc 92.0 | Preferred for body text |
| #69353F text on black | 2.18:1 | Fails | Lc -10.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FAF3F4
oklch(97% 0.008 7.3)
-
Step 100
100
#F4E6E7
oklch(93.6% 0.015 12.4)
-
Step 200
200
#EDD1D5
oklch(88.5% 0.032 8)
-
Step 300
300
#E2B2B9
oklch(80.9% 0.056 8.6)
-
Step 400
400
#D18995
oklch(70.7% 0.089 8.7)
-
Step 500
500
#C46A7B
oklch(63.1% 0.115 8.9)
-
Step 600
600
#AF5064
oklch(55.6% 0.125 8.9)
-
Step 700
700
#964053
oklch(49.1% 0.117 8.7)
-
Step 800
800
#7A3644
oklch(42.8% 0.096 9.1)
-
Step 900
900 (this color)
#69353F
oklch(39.9% 0.075 8.8)
-
Step 950
950
#3A1C22
oklch(27% 0.048 8)
#69353F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E3F3F | 0.083 |
| Deuteranopia (no green cones) | #4B493E | 0.077 |
| Tritanopia (no blue cones) | #713039 | 0.019 |
| Achromatopsia (no color) | #454545 | 0.075 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69353F
#69353F
oklch(39.9% 0.075 8.8)
- #00534F
#00534F
oklch(39.9% 0.069 189.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69353F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.014
- Brownish Purple #76424E ΔE 0.047
- Chestnut #742802 ΔE 0.068
- Wine Red #7B0323 ΔE 0.078
- Bordeaux #7B002C ΔE 0.079
- Red Brown #8B2E16 ΔE 0.082
- Merlot #730039 ΔE 0.082
- Reddy Brown #6E1005 ΔE 0.083
Use #69353F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.