#693529

Closest named color: Purple Brown (#673A3F). oklch(39.3% 0.077 34.1), rgb(105, 53, 41).

Aa

White text reads best on this color (9.80:1).

About this color

#693529 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.077 and its hue 34°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.031 away. White text reads best on it, at 9.80:1.

Hue familyReds
Lightnessdark (39%)
Chromamoderately saturated (0.077)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.14:1
White text9.80:1

Values

HEX#693529
RGBrgb(105, 53, 41)
HSLhsl(11, 44%, 29%)
OKLCHoklch(39.3% 0.077 34.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #693529 9.80:1 AAA Lc -96.6 Preferred for body text
Black text on #693529 2.14:1 Fails Lc 11.5 Not readable
#693529 text on white 9.80:1 AAA Lc 92.4 Preferred for body text
#693529 text on black 2.14:1 Fails Lc -10.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FBF4F2

    oklch(97.2% 0.008 36.6)

  2. Step 100

    100

    #F5E6E3

    oklch(93.6% 0.017 31.1)

  3. Step 200

    200

    #EED2CB

    oklch(88.5% 0.033 34.3)

  4. Step 300

    300

    #E3B4A8

    oklch(80.9% 0.058 34.7)

  5. Step 400

    400

    #D48B7A

    oklch(70.7% 0.093 33.7)

  6. Step 500

    500

    #C66D58

    oklch(63.1% 0.118 34.3)

  7. Step 600

    600

    #B2533D

    oklch(55.7% 0.129 34.3)

  8. Step 700

    700

    #99432F

    oklch(49.2% 0.12 34.4)

  9. Step 800

    800

    #7C3728

    oklch(42.6% 0.1 33.7)

  10. Step 900

    900 (this color)

    #693529

    oklch(39.3% 0.077 34.1)

  11. Step 950

    950

    #3B1D16

    oklch(27% 0.049 34.1)

Export this scale for Tailwind in the Tailwind colors tool

#693529 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#423D280.077
Deuteranopia (no green cones)#4F48280.071
Tritanopia (no blue cones)#732C320.034
Achromatopsia (no color)#4444440.078

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #693529

    #693529

    oklch(39.3% 0.077 34.1)

  • #004F5D

    #004F5D

    oklch(39.3% 0.069 214.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #693529

    #693529

    oklch(39.3% 0.077 34.1)

  • #683341

    #683341

    oklch(39.5% 0.077 4.4)

  • #623C11

    #623C11

    oklch(39.3% 0.077 64.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #693529

    #693529

    oklch(39.3% 0.077 34.1)

  • #00524A

    #00524A

    oklch(39.4% 0.07 183.6)

  • #1B4A6C

    #1B4A6C

    oklch(39.4% 0.077 243.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #693529

    #693529

    oklch(39.3% 0.077 34.1)

  • #1E5232

    #1E5232

    oklch(39.4% 0.078 153.7)

  • #39426F

    #39426F

    oklch(39.3% 0.077 273.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #693529

    #693529

    oklch(39.3% 0.077 34.1)

  • #3D4D19

    #3D4D19

    oklch(39.4% 0.078 124.4)

  • #004F5D

    #004F5D

    oklch(39.3% 0.069 214.8)

  • #4F3B67

    #4F3B67

    oklch(39.4% 0.076 304.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693529, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #693529 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.