#69324A
Closest named color: Purple Brown (#673A3F). oklch(39.8% 0.084 354.1), rgb(105, 50, 74).
Aa
White text reads best on this color (9.74:1).
About this color
#69324A is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.084 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.032 away. White text reads best on it, at 9.74:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.084) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.15:1 |
| White text | 9.74:1 |
Values
| HEX | #69324A |
| RGB | rgb(105, 50, 74) |
| HSL | hsl(334, 35%, 30%) |
| OKLCH | oklch(39.8% 0.084 354.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69324A | 9.74:1 | AAA | Lc -96.5 | Preferred for body text |
| Black text on #69324A | 2.15:1 | Fails | Lc 11.7 | Not readable |
| #69324A text on white | 9.74:1 | AAA | Lc 92.3 | Preferred for body text |
| #69324A text on black | 2.15:1 | Fails | Lc -10.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F5E5EB
oklch(93.6% 0.019 352.7)
-
Step 200
200
#EDD0DB
oklch(88.5% 0.035 352.9)
-
Step 300
300
#E2B0C3
oklch(80.8% 0.063 353.9)
-
Step 400
400
#D286A5
oklch(70.7% 0.101 353.9)
-
Step 500
500
#C4668F
oklch(63.1% 0.128 353.9)
-
Step 600
600
#AF4B79
oklch(55.6% 0.14 353.9)
-
Step 700
700
#963B66
oklch(49% 0.131 353.6)
-
Step 800
800
#7A3253
oklch(42.7% 0.107 354)
-
Step 900
900 (this color)
#69324A
oklch(39.8% 0.084 354.1)
-
Step 950
950
#3A1B28
oklch(27.1% 0.052 354.6)
#69324A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393E4B | 0.092 |
| Deuteranopia (no green cones) | #474849 | 0.085 |
| Tritanopia (no blue cones) | #702F3B | 0.027 |
| Achromatopsia (no color) | #444444 | 0.085 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69324A
#69324A
oklch(39.8% 0.084 354.1)
- #005444
#005444
oklch(39.8% 0.076 174.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69324A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.032
- Brownish Purple #76424E ΔE 0.052
- Velvet #750851 ΔE 0.073
- Red Purple #820747 ΔE 0.073
- Merlot #730039 ΔE 0.073
- Wine #80013F ΔE 0.074
- Bordeaux #7B002C ΔE 0.077
- Grape Purple #5D1451 ΔE 0.078
Use #69324A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.