#693143

Closest named color: Purple Brown (#673A3F). oklch(39.3% 0.083 1.2), rgb(105, 49, 67).

Aa

White text reads best on this color (9.90:1).

About this color

#693143 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.083 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.027 away. White text reads best on it, at 9.90:1.

Hue familyReds
Lightnessdark (39%)
Chromamoderately saturated (0.083)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.12:1
White text9.90:1

Values

HEX#693143
RGBrgb(105, 49, 67)
HSLhsl(341, 36%, 30%)
OKLCHoklch(39.3% 0.083 1.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #693143 9.90:1 AAA Lc -96.8 Preferred for body text
Black text on #693143 2.12:1 Fails Lc 11.3 Not readable
#693143 text on white 9.90:1 AAA Lc 92.6 Preferred for body text
#693143 text on black 2.12:1 Fails Lc -9.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FBF3F5

    oklch(97.1% 0.009 0.1)

  2. Step 100

    100

    #F5E5E9

    oklch(93.6% 0.018 0.4)

  3. Step 200

    200

    #EED0D7

    oklch(88.5% 0.035 2)

  4. Step 300

    300

    #E4B0BE

    oklch(80.8% 0.063 0.8)

  5. Step 400

    400

    #D4869D

    oklch(70.7% 0.099 0.8)

  6. Step 500

    500

    #C66684

    oklch(63% 0.126 1.5)

  7. Step 600

    600

    #B24B6E

    oklch(55.7% 0.138 1.4)

  8. Step 700

    700

    #983C5C

    oklch(49.1% 0.127 1.2)

  9. Step 800

    800

    #7C324B

    oklch(42.7% 0.106 1.5)

  10. Step 900

    900 (this color)

    #693143

    oklch(39.3% 0.083 1.2)

  11. Step 950

    950

    #3B1B25

    oklch(27.1% 0.052 1.2)

Export this scale for Tailwind in the Tailwind colors tool

#693143 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3A3C440.091
Deuteranopia (no green cones)#4847420.084
Tritanopia (no blue cones)#712D380.023
Achromatopsia (no color)#4343430.083

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #693143

    #693143

    oklch(39.3% 0.083 1.2)

  • #005248

    #005248

    oklch(39.3% 0.071 181)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #693143

    #693143

    oklch(39.3% 0.083 1.2)

  • #5F345A

    #5F345A

    oklch(39.4% 0.083 331.4)

  • #6B3329

    #6B3329

    oklch(39.3% 0.082 31.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #693143

    #693143

    oklch(39.3% 0.083 1.2)

  • #1D522E

    #1D522E

    oklch(39.3% 0.083 151.2)

  • #004F5B

    #004F5B

    oklch(39.3% 0.068 212.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #693143

    #693143

    oklch(39.3% 0.083 1.2)

  • #3F4C12

    #3F4C12

    oklch(39.2% 0.082 121.3)

  • #114A6E

    #114A6E

    oklch(39.2% 0.083 242)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #693143

    #693143

    oklch(39.3% 0.083 1.2)

  • #564400

    #564400

    oklch(39.4% 0.081 91.6)

  • #005248

    #005248

    oklch(39.3% 0.071 181)

  • #364272

    #364272

    oklch(39.3% 0.083 271.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693143, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #693143 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.