#693140
Closest named color: Purple Brown (#673A3F). oklch(39.2% 0.082 4.6), rgb(105, 49, 64).
Aa
White text reads best on this color (9.93:1).
About this color
#693140 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.082 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.024 away. White text reads best on it, at 9.93:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.082) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.11:1 |
| White text | 9.93:1 |
Values
| HEX | #693140 |
| RGB | rgb(105, 49, 64) |
| HSL | hsl(344, 36%, 30%) |
| OKLCH | oklch(39.2% 0.082 4.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #693140 | 9.93:1 | AAA | Lc -96.9 | Preferred for body text |
| Black text on #693140 | 2.11:1 | Fails | Lc 11.2 | Not readable |
| #693140 text on white | 9.93:1 | AAA | Lc 92.7 | Preferred for body text |
| #693140 text on black | 2.11:1 | Fails | Lc -9.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F5E5E8
oklch(93.5% 0.018 4.5)
-
Step 200
200
#EED0D6
oklch(88.4% 0.034 4.2)
-
Step 300
300
#E4B1BB
oklch(80.9% 0.061 5.4)
-
Step 400
400
#D48699
oklch(70.6% 0.098 4.1)
-
Step 500
500
#C76680
oklch(63.1% 0.126 4.3)
-
Step 600
600
#B24C69
oklch(55.6% 0.135 4.8)
-
Step 700
700
#993C57
oklch(49.1% 0.127 5)
-
Step 800
800
#7C3248
oklch(42.6% 0.105 4.1)
-
Step 900
900 (this color)
#693140
oklch(39.2% 0.082 4.6)
-
Step 950
950
#3B1B23
oklch(27% 0.051 5.2)
#693140 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B3C40 | 0.089 |
| Deuteranopia (no green cones) | #49473F | 0.083 |
| Tritanopia (no blue cones) | #712C36 | 0.022 |
| Achromatopsia (no color) | #434343 | 0.082 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #693140
#693140
oklch(39.2% 0.082 4.6)
- #00514A
#00514A
oklch(39.1% 0.069 184.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #693140, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.024
- Brownish Purple #76424E ΔE 0.054
- Chestnut #742802 ΔE 0.071
- Bordeaux #7B002C ΔE 0.071
- Wine Red #7B0323 ΔE 0.072
- Merlot #730039 ΔE 0.072
- Wine #80013F ΔE 0.075
- Red Purple #820747 ΔE 0.077
Use #693140 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.