#69313D
Closest named color: Purple Brown (#673A3F). oklch(39.1% 0.081 8), rgb(105, 49, 61).
Aa
White text reads best on this color (9.96:1).
About this color
#69313D is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.081 and its hue 8°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.023 away. White text reads best on it, at 9.96:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.081) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.10:1 |
| White text | 9.96:1 |
Values
| HEX | #69313D |
| RGB | rgb(105, 49, 61) |
| HSL | hsl(347, 36%, 30%) |
| OKLCH | oklch(39.1% 0.081 8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69313D | 9.96:1 | AAA | Lc -96.9 | Preferred for body text |
| Black text on #69313D | 2.10:1 | Fails | Lc 11.2 | Not readable |
| #69313D text on white | 9.96:1 | AAA | Lc 92.8 | Preferred for body text |
| #69313D text on black | 2.10:1 | Fails | Lc -9.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F5E5E7
oklch(93.5% 0.018 8.8)
-
Step 200
200
#EED0D5
oklch(88.4% 0.034 6.4)
-
Step 300
300
#E4B1B9
oklch(80.9% 0.06 8)
-
Step 400
400
#D58795
oklch(70.8% 0.097 8.2)
-
Step 500
500
#C7677B
oklch(63.1% 0.123 8)
-
Step 600
600
#B34C64
oklch(55.6% 0.135 8.1)
-
Step 700
700
#993D53
oklch(49.1% 0.124 8.1)
-
Step 800
800
#7D3344
oklch(42.8% 0.104 8.3)
-
Step 900
900 (this color)
#69313D
oklch(39.1% 0.081 8)
-
Step 950
950
#3B1B22
oklch(27% 0.051 7.1)
#69313D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B3C3D | 0.090 |
| Deuteranopia (no green cones) | #4A473C | 0.082 |
| Tritanopia (no blue cones) | #712B35 | 0.021 |
| Achromatopsia (no color) | #434343 | 0.081 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69313D
#69313D
oklch(39.1% 0.081 8)
- #00514C
#00514C
oklch(39.2% 0.068 187.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69313D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.023
- Brownish Purple #76424E ΔE 0.055
- Chestnut #742802 ΔE 0.066
- Wine Red #7B0323 ΔE 0.070
- Bordeaux #7B002C ΔE 0.071
- Merlot #730039 ΔE 0.073
- Reddy Brown #6E1005 ΔE 0.076
- Wine #80013F ΔE 0.076
Use #69313D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.