#69243F
Closest named color: Merlot (#730039). oklch(37.2% 0.103 359.1), rgb(105, 36, 63).
Aa
White text reads best on this color (10.91:1).
About this color
#69243F is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.103 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.045 away. White text reads best on it, at 10.91:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.103) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.92:1 |
| White text | 10.91:1 |
Values
| HEX | #69243F |
| RGB | rgb(105, 36, 63) |
| HSL | hsl(337, 49%, 28%) |
| OKLCH | oklch(37.2% 0.103 359.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #69243F | 10.91:1 | AAA | Lc -98.6 | Preferred for body text |
| Black text on #69243F | 1.92:1 | Fails | Lc 9.3 | Not readable |
| #69243F text on white | 10.91:1 | AAA | Lc 94.6 | Preferred for body text |
| #69243F text on black | 1.92:1 | Fails | Lc -8.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F7E4E9
oklch(93.5% 0.022 359.7)
-
Step 200
200
#F2CED8
oklch(88.5% 0.042 359.4)
-
Step 300
300
#EBACBF
oklch(80.9% 0.077 359.2)
-
Step 400
400
#DE7E9F
oklch(70.7% 0.124 358.8)
-
Step 500
500
#D25A87
oklch(63.1% 0.158 359.2)
-
Step 600
600
#BD3C71
oklch(55.7% 0.171 359.1)
-
Step 700
700
#A22D5F
oklch(49.1% 0.158 358.7)
-
Step 800
800
#84274D
oklch(42.7% 0.131 359.3)
-
Step 900
900 (this color)
#69243F
oklch(37.2% 0.103 359.1)
-
Step 950
950
#3F1726
oklch(27.1% 0.065 358.8)
#69243F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #303540 | 0.114 |
| Deuteranopia (no green cones) | #43423D | 0.104 |
| Tritanopia (no blue cones) | #721E2F | 0.031 |
| Achromatopsia (no color) | #3D3D3D | 0.103 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #69243F
#69243F
oklch(37.2% 0.103 359.1)
- #004C41
#004C41
oklch(37.3% 0.068 178.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #69243F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.045
- Bordeaux #7B002C ΔE 0.053
- Purple Brown #673A3F ΔE 0.055
- Wine #80013F ΔE 0.056
- Velvet #750851 ΔE 0.057
- Wine Red #7B0323 ΔE 0.058
- Red Purple #820747 ΔE 0.060
- Grape Purple #5D1451 ΔE 0.061
Use #69243F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.