#67354E
Closest named color: Purple Brown (#673A3F). oklch(40.1% 0.079 349.9), rgb(103, 53, 78).
Aa
White text reads best on this color (9.56:1).
About this color
#67354E is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.079 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.032 away. White text reads best on it, at 9.56:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.079) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.19:1 |
| White text | 9.56:1 |
Values
| HEX | #67354E |
| RGB | rgb(103, 53, 78) |
| HSL | hsl(330, 32%, 31%) |
| OKLCH | oklch(40.1% 0.079 349.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #67354E | 9.56:1 | AAA | Lc -96.1 | Preferred for body text |
| Black text on #67354E | 2.19:1 | Fails | Lc 12.1 | Not readable |
| #67354E text on white | 9.56:1 | AAA | Lc 91.9 | Preferred for body text |
| #67354E text on black | 2.19:1 | Fails | Lc -10.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E5EB
oklch(93.5% 0.017 349.5)
-
Step 200
200
#EBD1DC
oklch(88.5% 0.032 350.3)
-
Step 300
300
#DFB2C6
oklch(81% 0.058 350)
-
Step 400
400
#CD88A9
oklch(70.6% 0.094 349.6)
-
Step 500
500
#BF6994
oklch(63.1% 0.121 349.8)
-
Step 600
600
#AA4F7E
oklch(55.6% 0.131 350)
-
Step 700
700
#923F6A
oklch(49.1% 0.123 350.3)
-
Step 800
800
#763557
oklch(42.7% 0.1 349.6)
-
Step 900
900 (this color)
#67354E
oklch(40.1% 0.079 349.9)
-
Step 950
950
#381C2A
oklch(27% 0.049 349.5)
#67354E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3A404F | 0.085 |
| Deuteranopia (no green cones) | #47484D | 0.077 |
| Tritanopia (no blue cones) | #6D343E | 0.029 |
| Achromatopsia (no color) | #454545 | 0.079 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #67354E
#67354E
oklch(40.1% 0.079 349.9)
- #025541
#025541
oklch(40% 0.079 169.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #67354E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.032
- Brownish Purple #76424E ΔE 0.049
- Velvet #750851 ΔE 0.078
- Red Purple #820747 ΔE 0.080
- Grape Purple #5D1451 ΔE 0.081
- Merlot #730039 ΔE 0.081
- Wine #80013F ΔE 0.082
- Bordeaux #7B002C ΔE 0.086
Use #67354E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.