#67344D
Closest named color: Purple Brown (#673A3F). oklch(39.9% 0.08 350.6), rgb(103, 52, 77).
Aa
White text reads best on this color (9.65:1).
About this color
#67344D is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.080 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.033 away. White text reads best on it, at 9.65:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.080) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.17:1 |
| White text | 9.65:1 |
Values
| HEX | #67344D |
| RGB | rgb(103, 52, 77) |
| HSL | hsl(331, 33%, 30%) |
| OKLCH | oklch(39.9% 0.08 350.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #67344D | 9.65:1 | AAA | Lc -96.3 | Preferred for body text |
| Black text on #67344D | 2.17:1 | Fails | Lc 11.9 | Not readable |
| #67344D text on white | 9.65:1 | AAA | Lc 92.1 | Preferred for body text |
| #67344D text on black | 2.17:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E5EB
oklch(93.6% 0.018 351.2)
-
Step 200
200
#EBD1DC
oklch(88.5% 0.032 350.3)
-
Step 300
300
#E0B1C6
oklch(80.9% 0.061 350)
-
Step 400
400
#CE88A8
oklch(70.7% 0.094 350.8)
-
Step 500
500
#C06893
oklch(63.1% 0.123 350.5)
-
Step 600
600
#AB4E7D
oklch(55.6% 0.133 350.7)
-
Step 700
700
#933F6A
oklch(49.2% 0.124 350.7)
-
Step 800
800
#773456
oklch(42.7% 0.102 350.6)
-
Step 900
900 (this color)
#67344D
oklch(39.9% 0.08 350.6)
-
Step 950
950
#391B2A
oklch(27% 0.052 349.8)
#67344D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393F4E | 0.087 |
| Deuteranopia (no green cones) | #47484C | 0.078 |
| Tritanopia (no blue cones) | #6D323D | 0.028 |
| Achromatopsia (no color) | #454545 | 0.080 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #67344D
#67344D
oklch(39.9% 0.08 350.6)
- #005541
#005541
oklch(40% 0.079 170)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #67344D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.033
- Brownish Purple #76424E ΔE 0.051
- Velvet #750851 ΔE 0.076
- Red Purple #820747 ΔE 0.079
- Grape Purple #5D1451 ΔE 0.079
- Merlot #730039 ΔE 0.079
- Wine #80013F ΔE 0.080
- Bordeaux #7B002C ΔE 0.084
Use #67344D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.