#673350
Closest named color: Purple Brown (#673A3F). oklch(39.9% 0.084 347), rgb(103, 51, 80).
Aa
White text reads best on this color (9.69:1).
About this color
#673350 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.084 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.039 away. White text reads best on it, at 9.69:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.084) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.16:1 |
| White text | 9.69:1 |
Values
| HEX | #673350 |
| RGB | rgb(103, 51, 80) |
| HSL | hsl(327, 34%, 30%) |
| OKLCH | oklch(39.9% 0.084 347) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #673350 | 9.69:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #673350 | 2.16:1 | Fails | Lc 11.8 | Not readable |
| #673350 text on white | 9.69:1 | AAA | Lc 92.2 | Preferred for body text |
| #673350 text on black | 2.16:1 | Fails | Lc -10.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E5EC
oklch(93.6% 0.019 347.4)
-
Step 200
200
#ECD0DE
oklch(88.5% 0.036 346.2)
-
Step 300
300
#E0B1C8
oklch(80.9% 0.062 347.6)
-
Step 400
400
#CF87AD
oklch(70.8% 0.1 347)
-
Step 500
500
#C06798
oklch(63.1% 0.128 347.2)
-
Step 600
600
#AB4C83
oklch(55.5% 0.14 346.8)
-
Step 700
700
#933D6F
oklch(49.2% 0.13 347)
-
Step 800
800
#77335A
oklch(42.7% 0.107 347.1)
-
Step 900
900 (this color)
#673350
oklch(39.9% 0.084 347)
-
Step 950
950
#391B2B
oklch(27% 0.053 348)
#673350 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #383F51 | 0.089 |
| Deuteranopia (no green cones) | #45484F | 0.082 |
| Tritanopia (no blue cones) | #6D323E | 0.032 |
| Achromatopsia (no color) | #444444 | 0.085 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #673350
#673350
oklch(39.9% 0.084 347)
- #00553E
#00553E
oklch(39.9% 0.082 167.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #673350, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.039
- Brownish Purple #76424E ΔE 0.054
- Velvet #750851 ΔE 0.072
- Grape Purple #5D1451 ΔE 0.075
- Red Purple #820747 ΔE 0.076
- Merlot #730039 ΔE 0.078
- Wine #80013F ΔE 0.079
- Rich Purple #720058 ΔE 0.082
Use #673350 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.