#67314C
Closest named color: Purple Brown (#673A3F). oklch(39.4% 0.085 350.4), rgb(103, 49, 76).
Aa
White text reads best on this color (9.90:1).
About this color
#67314C is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.085 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.038 away. White text reads best on it, at 9.90:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.085) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.12:1 |
| White text | 9.90:1 |
Values
| HEX | #67314C |
| RGB | rgb(103, 49, 76) |
| HSL | hsl(330, 36%, 30%) |
| OKLCH | oklch(39.4% 0.085 350.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #67314C | 9.90:1 | AAA | Lc -96.8 | Preferred for body text |
| Black text on #67314C | 2.12:1 | Fails | Lc 11.3 | Not readable |
| #67314C text on white | 9.90:1 | AAA | Lc 92.7 | Preferred for body text |
| #67314C text on black | 2.12:1 | Fails | Lc -9.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E5EB
oklch(93.6% 0.018 351.2)
-
Step 200
200
#EDD0DC
oklch(88.5% 0.036 350.9)
-
Step 300
300
#E2B0C6
oklch(80.9% 0.065 350.5)
-
Step 400
400
#D186A9
oklch(70.7% 0.102 350.5)
-
Step 500
500
#C36694
oklch(63.2% 0.13 350.5)
-
Step 600
600
#AE4B7E
oklch(55.6% 0.141 350.6)
-
Step 700
700
#953C6B
oklch(49.2% 0.131 350.2)
-
Step 800
800
#793257
oklch(42.7% 0.109 350.2)
-
Step 900
900 (this color)
#67314C
oklch(39.4% 0.085 350.4)
-
Step 950
950
#3A1B2A
oklch(27.1% 0.053 350.9)
#67314C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #373D4D | 0.091 |
| Deuteranopia (no green cones) | #45464B | 0.083 |
| Tritanopia (no blue cones) | #6E2F3B | 0.031 |
| Achromatopsia (no color) | #434343 | 0.085 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #67314C
#67314C
oklch(39.4% 0.085 350.4)
- #005340
#005340
oklch(39.4% 0.077 170.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #67314C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.038
- Brownish Purple #76424E ΔE 0.057
- Velvet #750851 ΔE 0.070
- Grape Purple #5D1451 ΔE 0.072
- Merlot #730039 ΔE 0.072
- Red Purple #820747 ΔE 0.074
- Wine #80013F ΔE 0.075
- Bordeaux #7B002C ΔE 0.079
Use #67314C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.