#672440
Closest named color: Merlot (#730039). oklch(36.9% 0.101 357.2), rgb(103, 36, 64).
Aa
White text reads best on this color (11.03:1).
About this color
#672440 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.101 and its hue 357°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.046 away. White text reads best on it, at 11.03:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.101) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.90:1 |
| White text | 11.03:1 |
Values
| HEX | #672440 |
| RGB | rgb(103, 36, 64) |
| HSL | hsl(335, 48%, 27%) |
| OKLCH | oklch(36.9% 0.101 357.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #672440 | 11.03:1 | AAA | Lc -98.8 | Preferred for body text |
| Black text on #672440 | 1.90:1 | Fails | Lc 9.0 | Not readable |
| #672440 text on white | 11.03:1 | AAA | Lc 94.9 | Preferred for body text |
| #672440 text on black | 1.90:1 | Fails | Lc -7.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F7E4EA
oklch(93.6% 0.022 356.3)
-
Step 200
200
#F2CED9
oklch(88.5% 0.043 357.7)
-
Step 300
300
#EAADC1
oklch(81% 0.076 357.5)
-
Step 400
400
#DC7FA1
oklch(70.6% 0.121 357.3)
-
Step 500
500
#D05B8A
oklch(63.1% 0.155 357.3)
-
Step 600
600
#BB3E74
oklch(55.6% 0.167 357.4)
-
Step 700
700
#A12E61
oklch(49.1% 0.157 357.5)
-
Step 800
800
#832850
oklch(42.8% 0.13 357.1)
-
Step 900
900 (this color)
#672440
oklch(36.9% 0.101 357.2)
-
Step 950
950
#3E1727
oklch(27% 0.064 356.6)
#672440 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F3441 | 0.112 |
| Deuteranopia (no green cones) | #41413E | 0.103 |
| Tritanopia (no blue cones) | #6F1F2F | 0.031 |
| Achromatopsia (no color) | #3C3C3C | 0.102 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #672440
#672440
oklch(36.9% 0.101 357.2)
- #004B3F
#004B3F
oklch(36.9% 0.068 177.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #672440, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.046
- Purple Brown #673A3F ΔE 0.056
- Bordeaux #7B002C ΔE 0.056
- Velvet #750851 ΔE 0.057
- Grape Purple #5D1451 ΔE 0.057
- Wine #80013F ΔE 0.059
- Wine Red #7B0323 ΔE 0.061
- Red Purple #820747 ΔE 0.063
Use #672440 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.