#67243C

Closest named color: Merlot (#730039). oklch(36.8% 0.099 1), rgb(103, 36, 60).

Aa

White text reads best on this color (11.08:1).

About this color

#67243C is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.099 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.047 away. White text reads best on it, at 11.08:1.

Hue familyReds
Lightnessdark (37%)
Chromamoderately saturated (0.099)
Temperaturewarm
Nearest nameMerlot (#730039)
Black text1.89:1
White text11.08:1

Values

HEX#67243C
RGBrgb(103, 36, 60)
HSLhsl(339, 48%, 27%)
OKLCHoklch(36.8% 0.099 1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #67243C 11.08:1 AAA Lc -98.9 Preferred for body text
Black text on #67243C 1.89:1 Fails Lc 8.9 Not readable
#67243C text on white 11.08:1 AAA Lc 95.0 Preferred for body text
#67243C text on black 1.89:1 Fails Lc -7.6 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FCF3F5

    oklch(97.2% 0.01 2)

  2. Step 100

    100

    #F7E4E9

    oklch(93.5% 0.022 359.7)

  3. Step 200

    200

    #F2CED7

    oklch(88.4% 0.042 1.2)

  4. Step 300

    300

    #EAADBE

    oklch(80.9% 0.074 0.5)

  5. Step 400

    400

    #DD809C

    oklch(70.8% 0.119 1.2)

  6. Step 500

    500

    #D15C84

    oklch(63.1% 0.153 1)

  7. Step 600

    600

    #BC3E6E

    oklch(55.6% 0.166 0.7)

  8. Step 700

    700

    #A12F5B

    oklch(49% 0.154 1.1)

  9. Step 800

    800

    #83294B

    oklch(42.7% 0.127 0.8)

  10. Step 900

    900 (this color)

    #67243C

    oklch(36.8% 0.099 1)

  11. Step 950

    950

    #3E1725

    oklch(26.9% 0.063 359.7)

Export this scale for Tailwind in the Tailwind colors tool

#67243C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#30343D0.111
Deuteranopia (no green cones)#42403A0.100
Tritanopia (no blue cones)#701D2D0.029
Achromatopsia (no color)#3C3C3C0.100

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #67243C

    #67243C

    oklch(36.8% 0.099 1)

  • #004A41

    #004A41

    oklch(36.7% 0.066 181.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #67243C

    #67243C

    oklch(36.8% 0.099 1)

  • #5C2857

    #5C2857

    oklch(36.8% 0.1 331.2)

  • #6A261C

    #6A261C

    oklch(36.8% 0.1 30.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #67243C

    #67243C

    oklch(36.8% 0.099 1)

  • #004D22

    #004D22

    oklch(36.8% 0.099 151.2)

  • #004852

    #004852

    oklch(36.8% 0.064 210.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #67243C

    #67243C

    oklch(36.8% 0.099 1)

  • #394600

    #394600

    oklch(36.9% 0.089 120.9)

  • #004468

    #004468

    oklch(36.9% 0.086 240.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #67243C

    #67243C

    oklch(36.8% 0.099 1)

  • #4E3D00

    #4E3D00

    oklch(36.8% 0.075 91)

  • #004A41

    #004A41

    oklch(36.7% 0.066 181.3)

  • #2C3A73

    #2C3A73

    oklch(36.8% 0.099 270.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #67243C, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #67243C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.