#4D243F

Closest named color: Grape Purple (#5D1451). oklch(32.7% 0.073 341.8), rgb(77, 36, 63).

Aa

White text reads best on this color (12.80:1).

About this color

#4D243F is a dark, moderately saturated purple. In OKLCH its lightness is 33%, its chroma 0.073 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Grape Purple (#5D1451), ΔE 0.057 away. White text reads best on it, at 12.80:1.

Hue familyPurples
Lightnessdark (33%)
Chromamoderately saturated (0.073)
Temperaturewarm
Nearest nameGrape Purple (#5D1451)
Black text1.63:1
White text12.80:1

Values

HEX#4D243F
RGBrgb(77, 36, 63)
HSLhsl(320, 36%, 22%)
OKLCHoklch(32.7% 0.073 341.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #4D243F 12.80:1 AAA Lc -102.0 Preferred for body text
Black text on #4D243F 1.63:1 Fails Lc 0.0 Not readable
#4D243F text on white 12.80:1 AAA Lc 98.7 Preferred for body text
#4D243F text on black 1.63:1 Fails Lc 0.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #F9F4F7

    oklch(97.2% 0.007 340.4)

  2. Step 100

    100

    #F2E6ED

    oklch(93.6% 0.016 341.4)

  3. Step 200

    200

    #E8D2DF

    oklch(88.6% 0.03 341.4)

  4. Step 300

    300

    #DAB3CB

    oklch(80.8% 0.055 341)

  5. Step 400

    400

    #C78BB0

    oklch(70.7% 0.087 342)

  6. Step 500

    500

    #B76D9C

    oklch(63.1% 0.111 342.1)

  7. Step 600

    600

    #A25487

    oklch(55.6% 0.121 342)

  8. Step 700

    700

    #8A4473

    oklch(49% 0.112 341.3)

  9. Step 800

    800

    #71385D

    oklch(42.7% 0.094 342.3)

  10. Step 900

    900 (this color)

    #4D243F

    oklch(32.7% 0.073 341.8)

  11. Step 950

    950

    #361D2D

    oklch(27.1% 0.047 341.8)

Export this scale for Tailwind in the Tailwind colors tool

#4D243F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#262E400.077
Deuteranopia (no green cones)#31353E0.070
Tritanopia (no blue cones)#51242E0.032
Achromatopsia (no color)#3232320.073

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #4D243F

    #4D243F

    oklch(32.7% 0.073 341.8)

  • #004029

    #004029

    oklch(32.8% 0.072 161.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #4D243F

    #4D243F

    oklch(32.7% 0.073 341.8)

  • #41294F

    #41294F

    oklch(32.8% 0.071 312.1)

  • #53232B

    #53232B

    oklch(32.7% 0.072 11.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #4D243F

    #4D243F

    oklch(32.7% 0.073 341.8)

  • #263C11

    #263C11

    oklch(32.7% 0.072 132.2)

  • #003D3C

    #003D3C

    oklch(32.6% 0.056 192.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #4D243F

    #4D243F

    oklch(32.7% 0.073 341.8)

  • #3C3500

    #3C3500

    oklch(32.6% 0.068 101.2)

  • #003B4B

    #003B4B

    oklch(32.7% 0.061 222.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #4D243F

    #4D243F

    oklch(32.7% 0.073 341.8)

  • #4A2D00

    #4A2D00

    oklch(32.5% 0.07 71.4)

  • #004029

    #004029

    oklch(32.8% 0.072 161.7)

  • #153658

    #153658

    oklch(32.7% 0.072 251.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #4D243F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #4D243F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.