#391028
Closest named color: Dark Plum (#3F012C). oklch(25% 0.072 347.4), rgb(57, 16, 40).
Aa
White text reads best on this color (16.42:1).
About this color
#391028 is a dark, moderately saturated red. In OKLCH its lightness is 25%, its chroma 0.072 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Plum (#3F012C), ΔE 0.031 away. White text reads best on it, at 16.42:1.
| Hue family | Reds |
| Lightness | dark (25%) |
| Chroma | moderately saturated (0.072) |
| Temperature | warm |
| Nearest name | Dark Plum (#3F012C) |
| Black text | 1.27:1 |
| White text | 16.42:1 |
Values
| HEX | #391028 |
| RGB | rgb(57, 16, 40) |
| HSL | hsl(325, 56%, 14%) |
| OKLCH | oklch(25% 0.072 347.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #391028 | 16.42:1 | AAA | Lc -105.6 | Preferred for body text |
| Black text on #391028 | 1.27:1 | Fails | Lc 0.0 | Not readable |
| #391028 text on white | 16.42:1 | AAA | Lc 103.0 | Preferred for body text |
| #391028 text on black | 1.27:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E4ED
oklch(93.7% 0.024 347.2)
-
Step 200
200
#F2CDDF
oklch(88.5% 0.048 347.2)
-
Step 300
300
#EBAACB
oklch(80.9% 0.087 347.4)
-
Step 400
400
#DD7BB0
oklch(70.6% 0.136 347.5)
-
Step 500
500
#D1559D
oklch(63.1% 0.175 347.3)
-
Step 600
600
#BC3488
oklch(55.6% 0.19 347.2)
-
Step 700
700
#A22573
oklch(49.1% 0.177 347.5)
-
Step 800
800
#84215E
oklch(42.8% 0.147 347.3)
-
Step 900
900
#6A224D
oklch(37.7% 0.114 347.1)
-
Step 950
950 (this color)
#391028
oklch(25% 0.072 347.4)
#391028 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #151B29 | 0.078 |
| Deuteranopia (no green cones) | #202227 | 0.071 |
| Tritanopia (no blue cones) | #3D0F1A | 0.028 |
| Achromatopsia (no color) | #1F1F1F | 0.073 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #391028
#391028
oklch(25% 0.072 347.4)
- #00291D
#00291D
oklch(25% 0.05 168.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #391028, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Plum #3F012C ΔE 0.031
- Aubergine #3D0734 ΔE 0.032
- Eggplant #380835 ΔE 0.033
- Dark Purple #35063E ΔE 0.052
- Dark Maroon #3C0008 ΔE 0.055
- Eggplant Purple #430541 ΔE 0.056
- Deep Purple #36013F ΔE 0.059
- Very Dark Purple #2A0134 ΔE 0.064
Use #391028 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.