#FF728D

Closest named color: Carnation (#FD798F). oklch(72.8% 0.173 10.5), rgb(255, 114, 141).

Aa

Black text reads best on this color (8.04:1).

About this color

#FF728D is a medium-light, vivid red. In OKLCH its lightness is 73%, its chroma 0.173 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Carnation (#FD798F), ΔE 0.014 away. Black text reads best on it, at 8.04:1.

Hue familyReds
Lightnessmedium-light (73%)
Chromavivid (0.173)
Temperaturewarm
Nearest nameCarnation (#FD798F)
Black text8.04:1
White text2.61:1

Values

HEX#FF728D
RGBrgb(255, 114, 141)
HSLhsl(349, 100%, 72%)
OKLCHoklch(72.8% 0.173 10.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #FF728D 2.61:1 Fails Lc -55.4 Large or bold text, headings
Black text on #FF728D 8.04:1 AAA Lc 53.7 Large or bold text, headings
#FF728D text on white 2.61:1 Fails Lc 50.3 Large or bold text, headings
#FF728D text on black 8.04:1 AAA Lc -51.6 Large or bold text, headings

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 400.

  1. Step 50

    50

    #FFF2F3

    oklch(97.2% 0.014 12)

  2. Step 100

    100

    #FEE2E5

    oklch(93.6% 0.031 10.3)

  3. Step 200

    200

    #FEC9D0

    oklch(88.4% 0.061 9.5)

  4. Step 300

    300

    #FDA3B0

    oklch(80.8% 0.108 10.3)

  5. Step 400

    400 (this color)

    #FF728D

    oklch(72.8% 0.173 10.5)

  6. Step 500

    500

    #EF3469

    oklch(63.1% 0.221 10.5)

  7. Step 600

    600

    #D40053

    oklch(55.6% 0.222 10.7)

  8. Step 700

    700

    #B40045

    oklch(49.2% 0.197 10.8)

  9. Step 800

    800

    #950038

    oklch(42.8% 0.171 10.6)

  10. Step 900

    900

    #7B092F

    oklch(37.7% 0.144 10.5)

  11. Step 950

    950

    #490B1C

    oklch(27.1% 0.092 10.2)

Export this scale for Tailwind in the Tailwind colors tool

#FF728D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#8F8F8D0.190
Deuteranopia (no green cones)#B3AB8A0.176
Tritanopia (no blue cones)#FF607C0.034
Achromatopsia (no color)#A0A0A00.174

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #FF728D

    #FF728D

    oklch(72.8% 0.173 10.5)

  • #00C0B9

    #00C0B9

    oklch(72.9% 0.126 190.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #FF728D

    #FF728D

    oklch(72.8% 0.173 10.5)

  • #EC77C8

    #EC77C8

    oklch(72.8% 0.172 340.4)

  • #FE7B4A

    #FE7B4A

    oklch(72.7% 0.172 40.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #FF728D

    #FF728D

    oklch(72.8% 0.173 10.5)

  • #00C584

    #00C584

    oklch(72.7% 0.163 160.7)

  • #00B9E1

    #00B9E1

    oklch(72.7% 0.133 220.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #FF728D

    #FF728D

    oklch(72.8% 0.173 10.5)

  • #81BC36

    #81BC36

    oklch(72.9% 0.173 130.5)

  • #59ACFF

    #59ACFF

    oklch(72.9% 0.146 250.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #FF728D

    #FF728D

    oklch(72.8% 0.173 10.5)

  • #BDA800

    #BDA800

    oklch(72.7% 0.151 100.3)

  • #00C0B9

    #00C0B9

    oklch(72.9% 0.126 190.1)

  • #979BFF

    #979BFF

    oklch(72.8% 0.144 280.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #FF728D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #FF728D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.